Course Details: Creating a Business Plan and Marketing Your Small Business Instructor | | Host | | | | Frank Derfler | | Sebastian Rupley | PC Magazine Veteran Editor | | Editorial Director, PCMagCast | Duration: Three 20-minute On Demand Lessons | About Our Sponsors: Dell Small Business 360™ Smart Answers for Small Business. Unlock your business' potential with advice from leading entrepreneurs and small business experts. dell.com/sb360 Microsoft Office Live Small Business is a set of Internet-based tools that gives you everything you need to take your business online. Easily create a professional Web site, efficiently market to customers, and effectively manage your business using Microsoft Office Live Small Business | | | PC Magazine Learning Center Creating a Business Plan and Marketing Your Small Business Writing an effective business plan is much more of an art than many people assume it is. How should a business plan be structured? How long should it be? How can it communicate promise and opportunity most effectively? The good news is that accepted tenets and software applications can help optimize a business plan, and help streamline early efforts to market a business. This PCMagCast Learning Center covers the top tenets and tools for achieving these goals, and includes interviews with experts in business plan optimization. In this free, online course you'll learn: - Lesson 1: Best Practices for Writing an Effective Business Plan
- Lesson 2: Technology, Tools, and Top Tips
- Lesson 3: How to Get Your Plan to Potential Partners
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