[This article originated from Rich Tehrani's (News - Alert) Communications and Technology blog-- featuring the latest news in the IP communications, telecom, VoIP, call center and CRM space, with plenty of opinion & analysis.]
A typical VAR is used to frequently selling large ticket items which may not all have the largest margins but in volume can throw off a good amount of cash and profit. As a result, many resellers have developed a business model with commensurate expenses and as the market shifts to cloud-based services with OPEX (News - Alert) budgets being used instead of CAPEX, customers are reducing their immediate spend and spreading their dollars over months if not years...Read More>>
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