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Top Stories From The Expert Corner September 23, 2011 The Social Enterprise Demands Workforce Management in the Call Center By Susan J. Campbell, TMCnet Contributing Editor The movement toward the Social Enterprise is set to be led by salesforce.com. The company announced at the Dreamforce conference that this next step toward connecting companies and employees with their customers through social technologies will be a key focus for the cloud computing provider. This Monet Software blog The reality is that contact centers, customer service centers and call centers must embrace this new engagement method and make sure they have the staff available, trained and scheduled to manage these multiple channels. Two elements must be considered: technology and workforce management. On the technology side, do you have the tools necessary to track and monitor social activity? You must also enable engagement with customers and the overall performance of your contact center. Workforce management enters the equation as you must have the workforce in place that are multi-skilled, trained, scheduled and available to interact with customers according to calls, e-mail, chat and the new social media channels you plan to leverage... Read More |
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