A creative guide to forming keyword lists

January 19, 2012 issue Forward this newsletter  |   Subscribe  |   View online   A creative guide to forming keyword lists By Jessica Bowman Online marketers intimately understand the importance of SEO, yet few know the tools that can help them achieve their goals. Use these six down and dirty techniques to build a Google-friendly keyword list. What Apple's new phase-out means for mobile marketers By Peter Hamilton The unique device identifier allows most developers to track users across mobile apps. Without it, mobile marketers must find alternative ways to monitor use. Read ahead to understand Apple's decision and discover new ways to track app users. 5 trends in pay-per-click marketing By Crystal Anderson Before plunging into PPC advertising, marketers should evaluate emerging trends. Here are the latest developments to ensure up-to-date campaigns and strategic spending. LATEST BLOG POSTS More posts Most Innovative Use of QR Codes Yet By Roger Marquis Recently, Scandinavian Airlines launched one of the most innovative QR Code-based promotional campaigns that I have yet to see. As part of the company's "Couple Up to Buckle Up" 2 for... State of the Web By Damian Hagger Where are we? The digital media world is constantly expanding its possibilities, and unless you keep up-to-date, you'll get left behind in the virtual dust. Keep your company's marketing current, efficient and profitable by getting on board with these... MOST READ ARTICLES 1. 9 digital campaigns to learn from 2. New technologies to manage social 3. 7 marketing buzzwords you need to know 4. Why brands will lose if they ignore Google+ 5. Can a partnership with the Kardashians save this brand? SUMMIT COVERAGE More photos Katy Katz, Regional Sales Manager, JiWire Kim Thom, Regional Sales Manager, JiWire See who else went...   Join us at these upcoming events Full calendar »   Brand Summit Feb 5-8, 2012 Bonita Springs, FL Summit info Video Summit Mar 25-28, 2012 San Antonio, TX Summit info iMoms Summit Apr 22-25, 2012 Orlando, FL Summit info   Advertisement     LATEST JOBS More jobs Communications Planner Account Executive Senior Marketing Associate - Media Planner Director, Digital & DTC Marketing National Broadcast Buyer Post a job   People Connection. Not a member yet?  Meet people, network, reconnect  Join the industry's most popular networking    platform Featured member: Louis Rix Marketing Director, Netcars.com See full profile, photos and more! Or sign in here   We're always eager to hear what you have to say about our website and how to better serve you. Give us your feedback! The email address for your subscription is ignoble.experiment@arconati.us. To unsubscribe, follow this link. To change your subscription preferences, follow this link. To ensure delivery of future communications, please add iMedia Connection to your address book. If you want to contact iMedia, please do not reply to this message, but instead click here. You can also send us a letter at: 23382 Mill Creek Drive, Suite 130, Laguna Hills, CA 92653. To advertise with iMediaConnection.com contact Navid Davani.