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2012/05/02

Five Star Rating

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Wednesday May 2, 2012

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Five Star Rating

 

by Rob Goldman

 

 

About 80 years ago, the Michelin brothers of France designed what is now known as the Michelin system that uses stars to classify or rate the quality of restaurants.  Today, this clever yet simplistic system is now used by rating agencies, critics, guides, and everyday people to rate hotels, tourism venues, and pretty much anything related to entertainment or even services. 

 

In fact, when I worked for Piper Jaffray - which was owned by U.S. Bancorp (NYSE: USB) at the time - the slogan of the bank was "Five Star Service Guarantee," or something to that effect.  Even American Airlines has adopted a variation of the slogan.  The bottom line is that the public associates five stars with the highest quality.

 

I am sure the founders of Five Star Quality Care, Inc. (NYSE: FVE - $3.41) had that in mind when they started the company in 2000.

 

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Blowin' Smoke

 

by Rob Goldman

 

 

Here we are again, writing up a sin stock.  In this case, I am not really sure what to make of this company.  On the one hand, it seems pretty cool. On the other hand, the business model seems, well, tough. 

 

The stock has had a big run in 2012 and consistently trades more than one million shares per day, so liquidity and broad interest is definitely there, which caught our attention.  There are a lot of people smarter than me out there so I tend to give these guys the benefit of the doubt, though by a slim margin. 

 

Star Scientific, Inc. (NASDAQ - CIGX - $3.62) develops and licenses tobacco-curing technology that prevents the formation of traditional carcinogenic toxins in tobacco and tobacco smoke.  The company's guiding principles are based on the basic tenet that it is technologically possible to reduce the health risks associated with long-term tobacco use.  Thus, much of CIGX's R&D efforts are focused on developing methods that result in the manufacture of tobacco products that contain as few toxins as possible.

 

To read more click here >> or visit http://www.pennystockjunction.com
 

 

 


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