An Ignoble Experiment: Tell McDonald's: Billions of Burgers Are Bad for Our Future

Dear Center Supporter,

It's popular to "go green" these days -- and practically mandatory to at least pretend to. Well, the Golden Arches gang is no exception. Recently McDonald's announced a plan to start purchasing "sustainable beef" for their hamburgers in 2016.

While "sustainable beef" hasn't yet been defined, one thing is clear: There's nothing sustainable about the 6 million hamburgers McDonald's sells every day. Shocking recent studies show meat production is one of the most devastating industries on the planet -- a huge contributor to climate change and pollution, as well as habitat loss for a wide array of endangered species.

Offering meat-free alternatives is one way restaurants can reduce their environmental footprint and help save wildlife. But McDonald's doesn't offer a single sandwich, wrap or salad with plant-based protein -- even its French fries contain beef flavoring.

Act now and tell McDonald's: To prove it really means green, it must add meatless options to its menu.

Click here to take action and get more information.

If you can't open the link, go to http://action.biologicaldiversity.org/p/dia/action3/common/public/?action_KEY=15614.

Donate now to support the Center's work.

Photo of McDonald's sign courtesy Flickr Commons/John Harvey.

This message was sent to ignoble.experiment@arconati.us.

The Center for Biological Diversity sends out newsletters and action alerts through SalsaLabs.com. Click here if you'd like to check your profile and preferences. Let us know if you'd like to stop receiving action alerts and newsletters from us.

"Like" Us on Facebook