What's Your Score at Halftime? Get a Mid-Year Digital Marketing Assessment

In sports, halftime is the critical moment to make the adjustments that make the difference between winning and losing. It’s no different on the digital marketing playing field … and today, we’re at halftime. How well you finish 2015 will be determined now, strongly guided by how you assess your first-half efforts and the plans you establish to ramp up your momentum for the rest of the year. Get a leg up on the competition with Silverpop’s Mandy Hummel, as she presents an insightful webinar, "Halftime Review: Take a Mid-Year Digital Marketing Assessment," and learn how to successfully plan for the 2nd half of 2015. In this webinar, Mandy will share a framework for evaluating multiple aspects of your digital marketing program. You’ll leave the webinar equipped with a firm action plan to evaluate key elements, including: Your Pipeline: What can you do to better optimize the customer journey? Engagement: Are you capturing behaviors and using them to drive more relevant interactions? Content: How can you best identify your content gaps and fill them? Mobile: What steps can you take to deliver a more rewarding mobile experience? Don’t be caught off-guard – register today for this timely and insightful webinar! We look forward to seeing you there. Mandy Hummel Account Director Silverpop, an IBM Company Beth Negus Viveiros Managing Editor Chief Marketer This message was sent to ignoble.experiment@arconati.us You are currently signed up to receive messages from Chief Marketer Chief Marketer • Access Intelligence LLC • 4 Choke Cherry Rd, 2nd Floor • Rockville, MD 20850 Update my preferences | Unsubscribe If you need additional assistance, please contact our customer service team at: 1-888-707-5814 | clientservices@accessintel.com.