| Top 9 Tips to Consider When Selecting an Ecommerce Platform | Millenials, and even Baby Boomers, expect and demand a certain level of multi-channel service and accessibility from their B2C providers. What this means is that in order to get, keep, and grow your customer base having the right ecommerce solution place is more crucial today than it ever has been before. | | | | MCM Outlook 2016: Ecommerce’s Role Grows with Omnichannel and Mobile | The convergence of ecommerce and bricks-and-mortar is more important for merchants than ever. Merchants working hard to prepare for the always-connected shopper, whether they buy from their smartphone and pick up in store, or they buy from their desktop and ting communications. | | |
| Marketing Databases: The Powerhouse for Merchants | Are you using your marketing database to its best advantage? Your database is a valuable asset in today’s omnichannel world. As a retailer, it gives you an inside look at how to improve your website and in-store experience for customers. | | | | Ecommerce Gets More Mobile Savvy | Merchants learned during the 2014 holiday season that mobile mattered more than ever. That was also evident in MCM Outlook 2015: The results show that 57.7% of retailers have a m-commerce site. There’s more than just mobile in this MCM Outlook report. Download and learn about retargeting, social media in ecommerce, the role of marketplaces in the eyes of merchants and more | | |
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