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| Data Quality Management: The Key to Successful Predictive Analytics | |
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| Most businesses today operate in a highly competitive environment, so it’s no surprise that improving business intelligence (BI) is a top priority for organizations. Innovative business and IT professionals see the potential of predictive analytics, but predictive models are only as effective as the data used to create them – which makes improving data quality the first step to successful predictive analytics. Check out this exclusive paper to learn more about the role data quality plays in predictive analytics, how to properly evaluate and enhance your data quality, and much more. | |
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