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Sponsored By: ITEXPO West - September 13-15, 2011,
The Austin Convention Center, Austin, TX
ITEXPO is the event with an educational program that teaches resellers, enterprises, SMBs, and Government Agencies how to select IP-based voice, video, fax, and unified communications to purchase or resell. It's where service providers learn how to profitably roll out services their subscribers are clamoring for. ITEXPO is where buyers, sellers, resellers, and manufacturers meet to forge relationships and close deals.
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From The Expert Corner
May 16, 2011 Cheaper is Not Better: Overcoming Price War Challenges in the IP Communications Channel Space By Mae Kowalke
TMCnet Contributor
In the past decade or so, there have been some major changes in the communications equipment distribution marketplace. The explosion in open standards allowed interoperable products to be manufactured much more cheaply. Supply increased significantly, giving consumers more products to choose from at lower prices. But, there’s a dark side to these changes. More supply has created a race-to-the-bottom price war in which, as it turns out, there ultimately will be few winners. That’s the stance of Robert Messer (News - Alert), president of ABP Technology, a specialty distributor of communications equipment. In a recent TMCnet video interview, Messer explained why lower prices and cheaper products are not necessarily a good thing—and evangelized for all parties involved in channel distribution to take a stand by pricing and selling responsibly... Read More
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