10 ways to be a rock star social media manager

August 2, 2012 issue Subscribe  |   View online   10 ways to be a rock star social media manager By Aaron Weissman Here's how to ensure that you're the most effective, organized, and happy brand ambassador you can be. The 4 best times to engage your followers By Michael Fisher Your brand has millions of fans -- but how engaged are they? Here are the times when users are most receptive to your message. The basics of marketing through mobile music apps By Scott Holmes How do you speak to someone with their ears plugged? Mobile music offers both challenges and opportunities for brands. Consider these points. The Digital Dispatch: News you missed Digitas appoints Matt Jacobs to lead strategy in San Francisco, Velti hires Harry Patz as CRO, and YuMe launches a new mobile video format. LATEST BLOG POSTS More posts Olympics Coverage on Social Media and New Media By Jennifer Okula A lot has certainly changed in four years. According to stats compiled by iProspect, the number of Facebook accounts has grown 901 percent from 90 million in 2008 to 901 million today. The number of Twitter accounts has grown from under 1 million to 300... Twins Know: The Importance of Being Unique Online By Winnie Brignac Hart Our mom put out clothes for my twin and I to wear until we were 13. Same outfits, sometimes different colors, but always coordinated. No wonder so many people called us "The Little Twins!" We didn't really question why we were dressed alike for many... Why Page Views Don't Matter By Tom Shapiro I love data. Lots of data. Mountains of data. The more data, the happier I am as a marketer. However, I'm sometimes perplexed when marketers use surface level data to try to make strategic marketing decisions. When metrics like Page Views become the... TopTen: Skittles Creates The Most Likeable Facebook Like Button By Doug Schumacher TopTen is a weekly summary of the most engaging posts by ten of the largest brands on Facebook, based on engagement data from Zuum. If you've been following Top Ten, you know that Disney has had a strong hold on the "most engaging post" for some time.... App-athy By Dan Roche According to ABI Research, smartphone owners around the world will download about 36 billion mobile apps in 2012. That's an average of almost 37 native app installs per user! Even with this tremendous usage, ABI estimates that app download numbers... MOST READ ARTICLES 1. A social media planner's guide to pleasing the boss 2. 5 brands that are Instagram superstars 3. The most meaningless (and hilarious) job titles on LinkedIn 4. 5 reasons Myspace is making a comeback 5. Brands that mastered the art of subtlety SUMMIT COVERAGE More photos Erin Dwyer, Executive Director, Digital Marketing, Starz Entertainment Dea Lawrence, VP Sales, Western Region, PointRoll See who else went...   Join us at these upcoming events Full calendar »   Brand Summit Sept 9-12, 2012 Coronado, CA Summit info Breakthrough Summit Oct 14-17, 2012 Austin, TX Summit info Agency Summit Dec 2-5, 2012 Scottsdale, AZ Summit info   Advertisement     LATEST JOBS More jobs Ad Sales Executive Marketing Digital Product Manager Sr (or Job Family (Technical Product Manager Sr)-53776 Digital Account Manager Web Analyst, eloquii Product and Solution Specialist, B2B Software and Services Post a job   People Connection. Not a member yet?  Meet people, network, reconnect  Join the industry's most popular networking    platform Featured member: Victoria Young Digital Marketing Strategist, Digitaria See full profile, photos and more! Or sign in here   We're always eager to hear what you have to say about our website and how to better serve you. Give us your feedback! The email address for your subscription is ignoble.experiment@arconati.us. To unsubscribe or change your subscription preferences, follow this link. To ensure delivery of future communications, please add iMedia Connection to your address book. If you want to contact iMedia, please do not reply to this message, but instead click here. You can also send us a letter at: 23382 Mill Creek Drive, Suite 130, Laguna Hills, CA 92653. To advertise with iMediaConnection.com contact Navid Davani.