Your weekly demand gen insights from B2B Nation! Happy Thursday! I can't believe it but March is already here… And if you're like me, that means one thing. March Madness is on the horizon. In order to make it to the BIG DANCE, teams have to have the right management and systems in place. The same can be said for your marketing efforts. If you fail to plan, you can plan to fail. The right project management software will do wonders for your business. Let's get into it! Mike Pastore Demand Gen Director |
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Too many options are out there. Project management software is expanding and improving daily. How do you know which one is the right fit for your business? You have to RESEARCH. Luckily, we've got you covered. Our Project-Management site put together a list of the BEST project management software options for 2023. Have a look! |
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What is it like to plan and buy media in today's market? With resources tight, there's not a lot of space for experimentation and risk-taking. And that can be an uneasy feeling for many. To sort out the state of media buying and planning, Jason Gladu joined the B2B Nation podcast. Jason is the president of Avani Media, a demand gen agency that works primarily with B2B tech companies. A lot has changed since Jason last joined the podcast to discuss media buying and planning. What has changed? Take a listen to the full episode to find out! |
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![](https://go.demand.technologyadvice.com/l/907612/2023-02-22/dwlt2/907612/1677088805y7pm5guD/DOTW___email_banner.png) Are you the type of person who loves shopping for deals? TechnologyAdvice is offering Demand Gen Deals of the Week to help you grow your pipeline without begging for more budget. Use TA's email newsletters to reach your target audience at rates that are 15% to 50% off rate card prices. Newsletters offer fast turnaround, with sponsorships going live often in one day or less. Deals for the week ahead will help marketers reach buyers like security, mobile, retail, and e-commerce, Microsoft users, Apple users, developers, small business HR and cloud and data buyers. |
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B2B buyers have their own preferences and research methods when it comes to making purchasing decisions. There is an abundance of information channels out there. Thus, making it harder to reach your audience at the right time. A multi-channel marketing strategy is key to reaching buyers in their preferred location with the correct content format. |
B2B Nation Weekly Wrap Up |
It's March. Can you believe it? If you fail to plan, you can plan to fail. The right project management software can help propel your business. We love a good podcast. B2B Nation is perfect for B2B marketers like you! Who doesn't love a good deal? Check out our Demand Gen Deals of The Week! |
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