| Hello Indiana, I hope you have had a good year in 2024 and are all set for 2025. This is an email that you probably didn't expect to receive from me but I'm putting the price of Tomlin Harmonica School DOWN starting today.
This is not a temporary thing to force you to join. We'll be sticking to the new lower pricing for at least a year (probably longer).
New Prices...
► Monthly subscription: Now $29 USD (was $49) ► Annual subscription: Now $299 USD (was $399)
If you want more info why I made this decision then you can keep scrolling down.
If you want to check out the Harmonica School you can get a special 30-day FREE trial if you sign up any time in January. Click here to start your 30-day FREE trial
So, why am I putting the prices down? Well, at the beginning of 2024 I started working with a marketing company. This is the first time that I have worked with someone to help with this kind of thing. They came highly recommended by a bunch of people I know and respect. I decided to try everything they suggested to help me grow the school.
Their main suggestions were to put all my prices up so that I could then offer attractive discounts during promos, try to upsell people who did sign up and offer bonus courses at checkout.
This didn't feel great to me (I should have trusted my gut) but I decided I should trust their expertise and give it a go.
Fast forwards to the end of the year I don't feel great about how I'm presenting the school to you AND less people have joined the school than normal. So that feels like a lose lose!!
No Discounts No Bonuses - Just Great Value!
I want to offer a great way to learn Blues Harmonica and I want it to be affordable for everyone who really cares about learning. I also want to feel great about what I'm offering. With this in mind, I won't be offering any "sign up bonuses" of extra content to help you get the most out of the school. If it makes learning Blues harmonica fun and easy then I will include it for everyone who joins the school subscription. When you get an email from someone like this "if you sign up before midnight you can get a whopping 50% discount on x". You know this is fake.
The price is artificially jacked up so that the "real price" looks like an amazing discount.
We all know these discounts are fake. So, I won't be offering any discounts this year to get you to sign up when it is good for me. Instead, the price will be great anytime of year and you can sign up when it is good for you. Individual Courses There are some group courses that I run throughout the year at specific times. I'll email you about those when they are running. There will be some courses that you can sign up to at anytime of the year. Their prices will stay the same throughout the year. I'll tell you about the various courses, challenges and other cool stuff throughout the year but you're not going to get the "hard sell" from me. You can see everything that we offer at the school by clicking here. Harpy New Year!! Tomlin P.S. Before you worry about any current students I have who are paying the old subscription prices, they will also be paying less when their subscriptions renew.
| 
No comments:
Post a Comment
Keep a civil tongue.