New social media mistakes we're making

March 17, 2014 Issue Subscribe | View online New social media mistakes we're making By Keith Pape Certain social strategies and tactics are sound, but disastrous decisions are being made for short-term gain. Here's how marketers are abusing social platforms. Why shorter is sweeter for video By Todd Henderson Short videos on Vine and Instagram have taken off in a huge way. Keep these things in mind when adjusting your content strategy. Shocking study on UGC announced at SXSW By David Zaleski A new research study on user-generated content was announced at this year's SXSW, and iMedia was there. The conclusions will surprise you. Blog Posts Reflections on SXSW 2014 By Sunni Thompson I stood next to Lady Gaga on the last night of SXSW Interactive at an AT&T party, and now I'm having a hard time remembering... SXSW insider: Kenyata Martin at Shell Oil Company By Judy Karsting A SXSW insider and part of iMedia Summit's guest attendee community, Kenyata Martin, Head of Marketing Strategy, NA Lubricants, at... 10 Weird Wearables You Need to Know By Bethany Simpson What comes to mind when you hear the word "wearable?" Fitbit? Google Glass? Pebble? What about ingestible "password pills"... Under The Covers With "Over The Top" Content By Chet Fenster Six years ago, if you wanted to watch a movie on your living room TV, you had a few options: You could surf TV channels, order pay... Cover Stories 9 Facebook hacks that will blow your mind The worst tech etiquette blunders to avoid 3 wearables marketers must follow 8 types of problem clients (and how to handle them) 6 signs your agency is dying Latest Jobs Senior Marketing Coordinator Cross-Channel Marketing Manager Account Manager, Display Ad Sales Internet Affiliate Manager Social & Emerging Media Strategist More jobs >> Upcoming Summits iMedia Canada Summit April 6-8, 2014, Montreal, QC iMedia Agency Summit May 4-7, 2014, Austin, TX iMedia Entertainment Summit June 3, 2014, Los Angeles, CA Full calendar >> Resource Connection Growth Marketing Werks Media Planning & Buying BLiNQ Media Creative Services & Vendors More companies >>

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