Sponsor

2015/12/04

[Live Webinar] Humanizing Your Brand for the Connected Consumer

 
 
Web version
 
   
 
  Dec 15, 2015
  11:00 a.m. PT
2:00 p.m. ET
 
 

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Contrary to popular belief, technology is actually making people more empathetic. The Internet is not driving people apart; rather, it's bringing people together. In an effort to humanize their web experience, consumers are volunteering more information— and that's good news for forward-thinking brands. To embrace the warming web, digital marketers must strive for emotional engagement with their customers to establish connections that are more meaningful than likes and retweets.

All brands must become lifestyle brands, developing their humanity. Join Selligent and the Future Foundation to learn about the warming web, and see how leading brands are taking personalization to a more personal (and human) level to create meaningful customer connections.

 
 
 

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YOU WILL LEARN

   Key factors giving rise to the warming web

   How to understand and respond to customers on a human level

   Contextual marketing strategies that make customer engagement more personal

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Register now

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HEATHER CORKER

US Head of Future Foundation

NICK WORTH

CMO of Selligent

 
 
     

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