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2008/08/12

BW50: The Best Performers




     
Tuesday, August 12, 2008

   
The BusinessWeek 50


Our ongoing coverage of the BusinessWeek 50, our annual ranking of the best-performing companies of the Standard & Poor's 500 stock index, reveals that challenging economic times aren't keeping top companies from venturing into bold new territory. Apple (No. 6) is leveraging consumer infatuation with iPhones and iPods to make a bold move into the corporation. Google (No. 34) CEO Eric Schmidt describes the simple principles driving the company's steady stream of innovations. And Avon (No.18) enlists Hollywood celebrities to burnish its image among consumers. Read about these and other BW50 companies that define top performance - even in tough times.

 
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BW50 Stories from the Past Year


April 16, 2008

The iPhone in Europe: Lost in Translation
Apple's U.S. blockbuster isn't a hit across the Atlantic. How will it fare elsewhere?
Go to Story


May 1, 2008

The Mac in the Gray Flannel Suit
More office workers infatuated with iPods and iPhones are demanding Macs. Is business ready? Is Apple?
Go to Story


May 1, 2008

How Google Fuels Its Idea Factory
CEO Eric Schmidt describes the simple principles driving the company's steady stream of innovations
Go to Story


May 15, 2008

At Best Buy, Marketing Goes Micro
Returning military? Polish speakers? No niche is too small for local stores to identify and target
Go to Story


May 29, 2008

Barr Tries to Right Itself After a Stumble
How the aggressive generic drugmaker plans to rebound from an early-May earnings blunder
Go to Story


June 23, 2008

The iPhone Eyes Blackberry's Turf
But Apple still has a ways to go to catch up with RIM in the lucrative corporate market
Go to Story


July 28, 2008

Why Avon Is Going Hollywood
The cosmetics giant is tackling its brand identity problem by investing in celebrity tieups
Go to Story


     
 


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