Would A La Carte Video Save Consumers Money? - Cable Spotlight

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Featured Articles » Coalition for Free TV and Broadband Opposes Multiple Spectrum Auctions » U.S. Cable Operators Want to Restructure Content Contracts » Showtime Goes Social   Sponsored By: Panasonic Three-Part Series: Benefits of SIP Communications for Small and Medium Sized Businesses SERIES 1 ARCHIVED The Benefits of SIP Communications via the CLOUD - A Primer for Small and Medium Sized Businesses SERIES 2 Thursday, September 22, 2011 2:00pm EST 11:00am PST The Benefits of SIP Communications for Small and Medium Businesses in the Pure IP - Open Source environment SERIES 3 Tuesday, October 4, 2011 2:00pm EST 11:00am PST Exceeding Expectations - The Power of SIP Communications for Small and Medium Sized Businesses   Top Stories » NTT Com Arcstar Universal One to Expand to159 Countries across the World » CableLabs Launches Cable's PeerConnect » Multicable Chooses Broadcast International's CodecSys   From The Expert Corner September 29, 2011 Would A La Carte Video Save Consumers Money? By Gary Kim, Contributing Editor The recent news that U.S. cable operators are seeking more freedom to buy programming and sell it in ways that create lower-cost alternatives for consumers has raised the idea of a la carte access once again. The perhaps-intuitive sense most consumers probably have is that they would spend less money if they could buy just the video channels they want, one by one. Such an a la carte capability might actually be beneficial for lighter TV viewers who really want to buy just a few channels. But most consumers likely would find they pay higher prices when buying a la carte. Most often, bundling is a mechanism for lowering the per-unit cost of goods and services by spreading costs over a larger number of units. In the case of hot dog or hamburger buns, that benefits consumers because the price per bun is lower than it would be if the company was forced to sell their product one piece at a time... Read More    Featured Videos Interview with Clear2There    Featured Resources » Informix TimeSeries Video » Top 10 list when considering a Cloud-Based Contact Center Solution » Best Practice Tips on Building a Unified Communications Business Case   TMCnet's Blogs » Why Amazon Should Buy HBO from Time Warner   Featured Channels » Dark Fiber » Live Streaming Coverage » High Definition Digital - High Definition Digital   CableSpotlight.com is Your Source for the Latest Cable News and Information   Sign Up For FREE    |    Visit Cable Site    |    Free Magazine Subscription   Advertise With Us   General advertising Info: Click here      Contact Us   Company Directory    |    All Editors' Info   Become a TMCnet columnist! Become a TMCnet columnist! Want to contribute your expertise to a growing audience of technology professionals? Become a writer, blogger or columnist for the TMCnet Web site and this newsletter. Contact TMCnet Group Editorial Director, Erik Linask, at elinask@tmcnet.com for details.

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