   | | | Today's Buzz |  | | |  | - Say goodbye to Gowalla
Facebook's rumored acquisition of Gowalla has now been officially confirmed, with Facebook set to absorb some of Gowalla's workers but shutter its core geo-social service. Gowalla will wind down in January, with many of its employees joining Facebook's engineering and design teams. "We hope some of the inspiration behind Gowalla ... will live on at Facebook," said co-founder Josh Williams. The Wall Street Journal/Digits blog (12/5), The Register (U.K.) (12/6)       |  | Improve Holiday Sales Results with Tools from Akamai!
Now is the perfect time to ensure your website will hold up to the rush of holiday shoppers headed your way. With the challenges facing retailers this holiday shopping season, it's never too soon to focus. Download Akamai's Holiday Toolkit now! |
 | | | Network Update | | | |  | - StumbleUpon adds brand-specific discovery tools
New discovery tools should make StumbleUpon more useful for both consumers and brands, says CEO and co-founder Garrett Camp. Companies can now set up channels on the service, enabling users to "stumble" through a range of content relating to their brand. "People are still going to experience serendipity and surprise on StumbleUpon, but they now they are going to have more control," Camp explains. Salon/The Associated Press (12/6) |  | How are technology leaders adapting to the change and complexity that mark today’s economic landscape? Read this white paper to identify the 4 patterns, or mandates, employed by CIOs when leveraging business and information technology to innovate. Learn how each pattern indicated a distinct approach to IT leadership, and are derived from specific organizational needs. |
 | | | Ideas in Action | | | |  | - Brands use Facebook for global outreach
Domino's Pizza has launched a Facebook campaign offering discounted pizza to customers in 19 countries. That's a sign of the increasing globalization of Facebook marketing, a trend the social network is encouraging by offering tools intended to help marketers internationalize their branded applications, according to this article. MarketingVOX (12/5) - New York cops caught bad-mouthing civilians on Facebook
NYPD officers have been left with red faces after a lawyer stumbled across a Facebook page where dozens of cops posted candid, and often offensive, comments about Brooklyn's West Indian and African-American residents. Discussing their loathing of being assigned to police the West Indian American Day Parade, officers dismissed participants as "filth," "animals" and "savages" and called on city authorities to "drop a bomb and wipe them all out." The New York Times (tiered subscription model) (12/5) - Indian official threatens to censor Facebook
India's telecommunications minister, Kapil Sibal, has said that the country's government may take unilateral action to screen offensive or politically sensitive content from social networks. Sibal said Facebook and Google have ignored his requests to remove content critical of Prime Minister Manmohan Singh and Sonia Gandhi, the ruling Congress party leader, and that the government would now act on its own. "This is a matter of great concern to us. We have to take care of the sensibility of our people," he said. The Washington Post/The Associated Press (12/6) |  | 5 Keys to a Successful Mobile Site
It’s essential to have an effective mobile website experience. In this report, you’ll learn:
• Insights on how to extend your brand image effectively across mobile devices
• Tips for targeting multiple mobile platforms
• Strategies for optimizing content publishing and performance
|
 | | - Report sheds light on feds' Twitter engagement
Federal agencies with small Twitter followings are markedly better at engaging with their followers than their more highly followed counterparts, according to data from Expert Labs. Agencies such as the Navy and the U.S. Mint have a few thousand followers, but respond to a high proportion of tweeted questions, while the Federal Communications Commission has 452,000 followers but has failed to reply to a single tweet. ExecutiveGov.com (12/5) | | | - A dozen social media gaffes that could cost you your job
The rise of social media has cost plenty of people their jobs because of ill-advised updates, writes Sam Fiorella. To avoid joining their ranks, be careful not to swear on branded social channels, bad-mouth your company or fellow workers, or make off-color jokes about current events. "Social media provides an excellent opportunity for showcasing your professionalism, intelligence and maturity, which can set you apart from the competition. Unfortunately, it seems the allure of making a fool of yourself through social channels is greater than the need to acquire and/or retain a job," he writes. Ragan.com (12/6) |  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
 | | | Interested in learning more about advertising with SmartBrief? Click here for detailed industry information and media kits.  | | |  | |  |
| | - Luxury-auto pileup causes $3.85 million in damage
More than a dozen luxury cars slammed into one another in a traffic accident in southern Japan this week, in what experts say could be the costliest crash on record. The autos, which included eight Ferraris, three Mercedes-Benzes and a Lamborghini, were being driven in a convoy by luxury-car enthusiasts when the accident occurred, doing around $3.85 million worth of damage. BBC (12/5)
 | Self-regulation is the best censorship available."
--Rajesh Chharia, president of the Internet Service Providers Association of India, as quoted by The Associated Press  |
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| | | | | | | Recent SmartBrief on Social Media Issues: - Monday, December 05, 2011
- Friday, December 02, 2011
- Thursday, December 01, 2011
- Wednesday, November 30, 2011
- Tuesday, November 29, 2011
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