| A few months back we promoted an AppSumo-exclusive 35 email templates every business needs. Sumo-lings bought it up. Our top selling product EVER. Cha-ching ya know. However, the product was just okay and quickly became our lowest rated product. I recently killed it off our site. My relationship with you is worth way more than the $35 we charged. So I've spent the past weeks completely redoing it for you... How did we find the most effective emails for your business? - We've tested a TON of emails at AppSumo (we send 20 million a month).
- I included emails that helped me sell over $18 million dollars in 1 year.
- A few of our expert friends shared emails that have worked for getting press and more. They were reluctant to share BUT after some Taco Deli tacos all hell breaks loose.
After showing the new version to Anton (our Biz-Dev sumo), he said he couldn't wait for his mom to use it. Mostly so she can stop bugging him to review her emails and use these to guide her. We spend SO much of our time on email and it blows my mind how crappy people's emails are. Here's a message I received yesterday: "I was wondering if you might have time to critique our pitch via Skype before we go? We would both really value your opinion. I know you are a seriously busy guy, but we only need like 20 mins max of your time!"
#FAIL - Clear fail of the "I test" where you should check how many I's you include when emailing.
- Did he consider the WIFT strategy at all? "What's-in-it-for-them?" Is he my long-lost brother? No. Has he made an effort to make me excited to help him? No.
- Any flattery? There are specific trigger words / phrases he can use to make me way more likely to respond.
We'll show you the exact template to use to get people to want to respond. You send emails all day, why would you need this? - Get inspired if you have trouble knowing what to write
- Get help if you are not getting responses
- Learn the psychology of what makes an email effective so you can create your own
Every template includes an actual email, the psychology of each template and the ability to automagically populate your email client with the template. Yay, laziness! Here are a few of the 33 emails you'll receive: - Relationship aka Networking — The lunch meeting email (aka cold email)
- Sales — How to figure out the perfect gift for a client
- Getting press — How to get on TechCrunch
- LinkedIn — Hunting for prospects on LinkedIn
- and more...
One included email template is how to negotiate lower rates with a service provider. Once you use it, this product pays for itself. Heck, I even included an email I used to get a meeting for business development that made me over $500,000. But wait there's more (I've always wanted to write that): - 6 months free of FollowUp.cc (my secret weapon for emailing, worth $50+)
- My 10 best ever inbox strategies (I am really considering not sharing these)
- How to use Gmail Canned Response
- Live Tear downs of emails
Here's what Nate Shivar who was a beta customer thought of the product: "Whoa. That's exactly what I've been wanting. It's already earned a place on my Bookmarks Bar - right next to Gmail. The Referral email template would've saved me an hour last night - I'd gladly pay $50+ for this."
How many emails do you send a day? Happy emailing. | 
Noah Kagan 
35 
Email archiving is the best solution for the such numbers of emails per month/year.
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