   | | - What Facebook learned from Robin Dunbar
Psychologist Robin Dunbar's assertion that the human brain is hardwired to cope with social groups of about 150 people is being put to the test by social networks. Some networks, such as Path, embrace Dunbar's work and limit their users' contacts accordingly; others, such as Facebook, see such social limits as challenges to be overcome. "We do talk about it. In a lot of contexts it's a compelling framing of some of the data that we have about people's relationships," Facebook's Cameron Marlow says. Bloomberg Businessweek (1/10)        | | | - New law lets Netflix users share their video-rental data
President Barack Obama last week signed into law a measure allowing online movie-rental services to give users the option of sharing their viewing habits via third-party social networks. That could open up a slew of new marketing and social media options for services such as Netflix. "This new law is truly pro-consumer and places the decision of whether or not to share video rentals with one's friends squarely in the hands of the consumer," said Rep. Bob Goodlatte, R-Va., chair of the House Judiciary Committee. Adweek (1/11) |  | Check out the Social Buzz around Retail's BIG Show
SmartBrief's live coverage of Retail's BIG Show on Storify provides a curated collection of the best social media content about the show. See it now. | |
| | - Twitter users are invited to pick ending for "Hawaii Five-0"
An upcoming episode of "Hawaii Five-0" will be taped with several alternate endings, and viewers will be invited to tweet votes in real time to pick which of several characters will be revealed as a killer. It's an innovative approach, but it might not pan out since the show's audience tends to skew older and less tech-savvy, Liz Shannon Miller writes. GigaOm (1/13) - Hasbro turns to Facebook for Monopoly-token vote
Hasbro, maker of the game Monopoly, has turned to social media to decide the fate of one of the game's iconic pieces. The company says it will retire one of the game's well-known tokens and replace it with one that more accurately reflects the interests of today's players. Customers and fans can vote on the game's Facebook page, and there's a Twitter hashtag and a set of badges that fans can use to get others talking about the campaign. ClickZ (1/11) | | | - Guess what? Close friends on Facebook often are real-world close friends
 Researchers have proven that the people Facebook users interact with most tend to be their closest real-world friends. The study is valuable because it shows that social networks are mapping closely onto real-world relationships, social media theorist Nathan Jurgenson says. "The notion that the Internet is, or ever really was, some other, cyber, space, is wrong headed," Jurgenson wrote in an e-mail. The Atlantic online (1/10) | | | - Analysis: Businesses should take another look at Foursquare
Foursquare's recent terms-of-service change makes the location-based social network a more attractive proposition for small businesses and other brands by giving companies more access to customer data, Jennifer Nedeau writes. Location-specific user data can help businesses make savvy marketing choices, she writes. "The added access to audience information creates a greater reason to advertise on Foursquare to ensure that updates or deals from your venue show up prominently in user feeds," Nedeau writes. SmartBrief/SmartBlog on Social Media (1/14) - Cheaters keep retro phone alive in Japan
Japanese people who want to cheat on their significant other apparently are helping keep Fujitsu's aging "F-Series" clamshell device alive. That's because the retro handset includes advanced privacy features, including an option to exclude designated numbers from call logs and message inboxes. "If Tiger Woods had this Japanese feature in his phone, he wouldn't have gotten in trouble," says Takeshi Natsuno, a professor at Keio University and a former DoCoMo executive. The Wall Street Journal (1/11) Top five news stories selected by SmartBrief on Social Media readers in the past week. - Results based on number of times each story was clicked by readers.
 | The question is, 'Does digital technology in general allow you to ... increase the size of your social circle?' The answer seems to be a resounding no, at least for the moment."
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