|  Mark Shewmaker, chief experience officer at SMITH, an independent digital experience agency based in Seattle, Washington, will chair the final judging committee for the creative awards categories (Apps, Live Events, Publications and Videos) of The 2014 American Business Awards, the U.S.A.'s top business awards. (Entries for this competition are still being accepted. Get your entry kit here.)
We asked Mark, with his deep understanding of user experience, for his thoughts on what major innovations in technology would most affect businesses in the coming year. “I work with many clients who are trying to find out how to connect the customer experiences in their online and offline businesses,” Mark told us. “This often finds its epicenter in the retail channel, where customers, who regularly shop online with a brand, often feel anonymous when in the physical stores.” Bridging the Gap
“Until recently, there were few options available to bridge the gap,” continued Mark. “Some retailers have tried digital kiosks or other static, immovable installations at their stores, but customers seem to lose interest quickly, leaving these installations to collect dust–or worse, break and never be serviced.”
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The Asia-Pacific Stevie Awards are the first new Stevie Awards program to be launched in seven years. The competition is open to all organizations operating in the 22 nations of the Asia-Pacific region. The website at 
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