10 essential qualities of a successful marketer

June 24, 2014 Issue Subscribe | View online 10 essential qualities of a successful marketer By Michael Estrin Do you have what it takes to be a strong digital marketer? Industry experts share the necessary traits to take your career to the next level. The 3 must-have elements of video marketing By Jim Dicso Among content marketing vehicles, video can yield the best ROI. Are you getting it right? The secret testing ground for marketers With Brian Wong Marketers love to try new things at low risk. Here's the country many brands look toward to effectively test new products. 3 reasons young advertising leaders hurt the industry By Tom Goodwin Although young executives have incredible levels of vision, they tend to lack the hindsight that's earned through years of experience. Here's why re-enlisting our elders will save us. Blog Posts What the World Cup and data visualization have in common By Aurelia Kloosterhof Could two topics be farther removed from one another? Not as much as you'd think, and they both allow for a lot of orange. Since... It's time to bust marketing silos and get integrated By Scott Vaughan Marketing has clear marching orders to define, discover, engage, and delight customers every day along each step of the buyers... Cover Stories 5 marketing terms that will be dead in 5 years 9 radical digital disruptions about to change everything Why most marketers fail at time management -- but you won't 8 ways brands screw up when asking for customer feedback 5 marketing jobs that will be dead in 5 years Full calendar >> iMedia Commerce Summit June 23-25, 2014, Salt Lake City, UT View agenda iMedia Brand Summit Sept 7-10, 2014, Coronado, CA View agenda iMedia Breakthrough Summit Oct 26-28, 2014, Atlanta, GA View agenda Resource Connection Featured Presentations A former media planner's perspective on programmatic Here's a look at how programmatic can help break down marketing silos. Online video consumption by the numbers This infographic breaks down how much video content is being consumed and why. How augmented reality games can capture cinema audiences Here's a case study that showed results with augmented reality. See more >> Latest Jobs Digital Marketing Manager Account Executive Public Relations Manager (Indianapolis, IN) - 86701 More jobs >>

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