4 ways to make your social data work for you

November 30, 2015 Issue Subscribe | View online 4 ways to make your social data work for you By Brad Brief With so much data available, the definition of social success has begun to shift. Here's how to extract the information that matters most. How to build lasting customer relationships By Adam Weinroth If you're still focusing on clicks, you're doing it wrong. Here's how to nurture the customer journey. 15 ways marketers can use LinkedIn groups to their advantage By iMedia Editors LinkedIn groups have a lot of opportunities for marketers to connect, yet some people are confused about what to do. Here are some ideas from the YEC. SPONSOR CONTENT How to double the impact of your ad impressions With Mitchell Weisman What if we could generate twice as many leads without increasing the amount of traffic? This could change everything. Find out why this future is within reach.   Blog Posts Report: Social Media Benchmark and Content Trends for the Fruit Juice Industry By Doug Schumacher In this report we look at the fan counts, posting habits, engagement levels, and content themes of the top fruit juice brands in... Free Content: Backbone for a Free Society By Roy de Souza What did you do immediately after you heard about the sad Paris attacks last Friday? Perhaps you went to your social media... Cover Stories 5 podcasts every marketer should be following Tips for transitioning to a new CMO 5 ways to prepare for the visual content apocalypse iMedia 25: The top marketing innovators of 2015 6 reasons marketing fails keep happening Full calendar >> iMedia Agency Summit Dec 6-9, 2015, Scottsdale, AZ Request invite iMedia Brand Summit Feb 21-24, 2016, Amelia Island, FL Request invite iMedia Commerce Summit April 10-12, 2016, Nashville, Tennessee Request invite Resource Connection Featured Presentations Is half your customer data missing? Most customer profiles are seriously incomplete. Here's what you can do to quickly and cost-effectively fix the problem for your brand. Mobile gaming for brands Consumers want engaging and rewarding app experiences when it comes to mobile gaming. A guide to video in automated marketing Marketing automation and video marketing are becoming an integral part of the modern marketer's toolkit. See more >> Latest Jobs Managing Director-US Operations Event Operations Manager VP of Eastern Sales Director DIGITAL SALES MANAGER More jobs >>

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