To keep up with consumer demands, the Media & Entertainment industry technology is evolving. One of the biggest modernizations in the industry today is cloud migration and transformation in areas such as streaming and direct to consumer distribution. AWS Marketplace commissioned Omdia to evaluate the potential of cloud marketplaces to expedite the cloud transformation of media operations and understand the utilization of cloud services to help address industry demands.
Read this study to gain insight on the positive impact that cloud can bring to the content delivery supply chain, both in terms of strategic flexibility and operational improvements. Also, learn about the current usage and future expectations of cloud and cloud marketplaces in the media industry.
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