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2023/01/27

🚙 Ford white-glove service

Plus: Marie Kondo gets real | Friday, January 27, 2023
 
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Axios Closer
By Hope King and Nathan Bomey · Jan 27, 2023

It's been a long, busy week. Wishing you a restful weekend.

Situational awareness: Elon Musk is embroiled in yet another legal drama, with the SEC probing the billionaire's claims about Tesla's self-driving capabilities.

Today's newsletter is 687 words, a 2½-minute read.

🔔 The dashboard: The S&P 500 closed up 0.3%, extending the week's gains.

  • Biggest gainer? Tesla (11%), with investors still cheering its Q4 results.
  • Biggest decliner? Hasbro (8.1%), after warning about a weak holiday season and plans to cut 15% of its workforce.
 
 
1 big thing: Ford taps "convenience age"

Illustration: Sarah Grillo/Axios

 

Ford is planning to offer pickup and delivery for service — or to fix customers' cars where they live — in a new offering that promises to further revolutionize the dealer experience, Nathan writes.

Why it matters: At a time when customers have more mobile options for other services, traditional auto dealers are under pressure to continue to modernize the car-buying experience.

Ford is paying dealers to participate in the service, which requires scheduling software and potentially additional personnel.

  • "We want to make it convenient and easy for customers to do business with us as a brand and with our dealers," Todd Rabourn, Ford's North America regional customer experience director, tells Axios.

Worth noting: Pickup and delivery is a standard offering at certain luxury and ultra-luxury brands like Genesis and Ferrari. But Ford is the first mainstream brand to offer it for all of its vehicles.

  • GM's Chevrolet brand, a Ford rival, "is currently piloting a mobile service program with a handful of dealers, focused on improving the EV ownership experience," Chevy spokesperson Chad Lyons tells Axios in an email.

💭 Nathan's thought bubble: The fact that all Ford vehicles on the road qualify for the service is impressive.

  • I asked Rabourn if a 2001 Ford Taurus would qualify, for example, and he said yes.

Be smart: Customers will still need to communicate with their local dealership to schedule appointments, giving dealerships a chance to sell them more services — or a new ride altogether.

Go deeper.

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2. Charted: January was pretty dry
Data: Square; Table: Axios Visuals

There are only a few days left in "Dry January," but from the looks of it, it's been a pretty successful month of teetotaling, Nathan writes.

  • Nonalcoholic drinks have enjoyed a sales boom during the annual period when some decide to abstain after holiday boozing.

The impact: "Taking a break from alcohol can trigger immediate health benefits, like weight loss, better sleep, and a boost to your mood and energy levels, which can reinforce the new habit," the Washington Post wrote recently.

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3. What's happening

💸 Goldman Sachs is slashing CEO Solomon's pay by about 30% to $25 million. (Bloomberg)

🛢 Chevron rode 2022's oil spike to a record-high $35.5 billion profit. (WSJ)

💊 Walmart and CVS are cutting their pharmacy hours amid a nationwide shortage of staff. (Axios)

🤖 Big Tech was moving cautiously on AI. Then came ChatGPT. (Washington Post)

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4. A view from the SPAC market

Illustration: Brendan Lynch/Axios

 

Much of the market has soured on special purpose acquisition companies over the past year, but it hasn't stopped every company with blank-check aspirations.

  • Online shipping marketplace Freightos merged with one and began trading on the stock market on Thursday, Axios Pro Rata's Kia Kokalitcheva writes.

What they're saying: "We didn't decide to go public with a SPAC — we decided to go public with a specific SPAC," Freightos CEO Zvi Schreiber tells Kia.

The big picture: The shipping industry is riding in some rough waters, with a number of companies laying off workers or freezing hiring.

  • Flexport recently announced cuts of 20% of its workforce, for example.

Go deeper.

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5. Marie Kondo really is one of us

Photo: Axelle/Bauer-Griffin/FilmMagic

 

Don't feel too bad if your place is a little cluttered: Even Marie Kondo's house is less than spotless these days, Nathan writes.

State of play: The famed author of "The Life-Changing Magic of Tidying Up" admittedly doesn't have much time anymore for organizing, especially after she had her third child.

  • "My home is messy, but the way I am spending my time is the right way for me at this time at this stage of my life," she said in a recent webinar, according to the Washington Post.
  • "Up until now, I was a professional tidier, so I did my best to keep my home tidy at all times," she added. "I have kind of given up on that in a good way for me. Now I realize what is important to me is enjoying spending time with my children at home."

💭 Nathan's thought bubble: Joy comes in many forms. Sometimes, it's just plain messy.

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6. What they're saying
"We have written the phrase 'Worst earnings report in our history of covering this company' on more than one occasion over the last couple of years. But this time we REALLY mean it."
— Bernstein analysts on Intel's ugly quarter.
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