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2023/01/24

New ecommerce features to help you achieve more in the new year

Save time and keep your team aligned with these latest product updates.
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ActiveCampaign

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Product Highlights

The holiday season may be in the rearview mirror, but ecommerce customers still have something to celebrate after a holiday shopping season that generated over $1.5B in online sales. Looking to unlock similar growth opportunities for your online store in the new year? Take a look at the factors that helped our 10,000+ ecommerce customers in 2022 and read on to learn about some exciting new features you can try today.


  • 90% used a deep data ecommerce integration to leverage additional ecommerce data

  • 85% used ecommerce segmentation to personalize email messages

  • 75% used ecommerce automation like abandoned cart to efficiently capture more sales

Integrate ActiveCampaign with VTEX

Integrate ActiveCampaign with VTEX

With ActiveCampaign and VTEX, you can track what your customers have purchased and recommend future purchases accordingly through promotional emails, Slack messaging, and more. Connect your online store to nurture shoppers, create cross-sell, and up-sell activities to drive revenue based on customers' behaviors.

Connect now ▸

Gain valuable insights from customer purchases with these new automation recipes

Gain valuable insights from customer purchases with these new automation recipes

Online reviews are important to your ecommerce store. Check out these post-purchase automation recipes that you can customize and automate to your customers after the holiday sales. Collect testimonials and product reviews after a sale to build brand loyalty.

Check it out ▸

Link tracking just got easier

Link tracking just got easier

New setting update that keeps Google Analytics link tracking on by default allows you to quickly send out campaigns with tracking enabled. Obtain key insights from your email campaigns to better understand and target your customers.

Learn more ▸

Ready to make it official?

Join the 180,000+ customers in over 170 countries who choose ActiveCampaign to grow their businesses — and build experiences that their customers love.

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Stay in the know

Get the scoop on all the latest and greatest product updates from ActiveCampaign

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Submit your ideas for a better platform and vote for your favorite feature enhancements

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