A new look, 2x faster automations, easier segments, and AI to help you work smarter
| | | Get more done with simpler automations and segments | | | | | Growing your business just got a lot easier. If you've ever found segments a bit clunky or wished it was simpler to zoom in and out of automations, everything is now easier for you.
From the start, ActiveCampaign has focused on helping you save time with automations and target the right audience with precise segments.
Now, it's even easier.
With these improvements, you can build automations twice as fast, see a dedicated segment overview page, save and reuse segments, and use AI suggestions to reach the right people at the right time.
| | | | | How automations are now simpler for you:
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Create emails directly in automations: You can now build and manage email campaigns right inside the automation builder, making the process quick and simple. -
Fresh, new automation builder design: Whether you're just starting or already a pro, the new builder makes it easy for you to create advanced automations. -
Find actions quickly: The new "+" icon helps you search and add actions faster, even showing suggested actions based on your previous steps. - Simple setup: With improved layouts, personalization options, and the ability to design emails and notifications directly in the builder, you'll spend less time setting things up and more time connecting with your audience.
| | | | | How segments have improved:
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All your segments in one place: The new overview page shows all your active and total contacts for each segment, making it easier for you to organize, manage, and quickly find the audience you need. -
Save and reuse segments anywhere: You can now save, reuse, and combine segments across campaigns, automations, advanced search, and if/else blocks keeping your targeting consistent wherever you go. -
AI-powered segments: You no longer have to guess who to target. AI-suggested segments automatically help you reach the right people based on user activity, behavior, and industry trends. - Flexible sending options: Use lists, tags, or saved segments to send your emails, and one-off sends won't clutter your segment library anymore.
| | | | | These updates are designed to make your work faster and easier, so you can focus on what matters—building great campaigns and connecting with your audience.
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