New tools for smarter campaigns—now live!

Track conversion events, best send times, AI-suggested segments, and more. Improving your email performance just got better.

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September product highlights Handpicked product updates delivered to your inbox Live Pick and save your brand colors Make sure every email matches your brand's colors with the new Brand Kit color picker. Automatically apply your brand's specific colors, saving time and preventing mistakes. Track conversion events Easily track key actions like sign-ups and purchases to see how your campaigns are performing with Standard Conversion Events. Optimize your marketing with insights that matter. Send campaigns at the right time The Campaigns Calendar now uses AI to suggest the best times for you to send emails based on your account data. Spend less time guessing when to schedule campaigns and more time creating content that clicks with your audience. Reach the right people with help from AI Find the best audience for your emails with help from AI. AI will automatically create the best audience for your emails based on your specific business helping you send the right message to the right people. Easily manage, analyze and optimize your audience The new Segment Overview page helps you manage your audience segments all in one place. With the Segment Library, you can save, reuse, edit, and manage segments quickly. AUTOMATION TEMPLATES 7 day new leads nurture → Track contact engagement → TIP OF THE MONTH Elevate your email marketing with Conditional Content Show your subscribers that you understand them with Conditional Content. Tailor your emails based on their location, purchase history, or preferences to make sure each subscriber receives the message that speaks directly to them. Create more personalized messaging Ready to try ActiveCampaign? Try the most positively reviewed marketing automation platform in the world. Join over 180k customers. No credit card needed. Start your free trial Effortless email & marketing automation. Manage preferences | Unsubscribe ActiveCampaign, 1 North Dearborn Street 5th Floor, Chicago, IL 60602, United States