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PEOPLE MAKING NEWS
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Natasha appears on Oxygen's "Addicted to Beauty" - Oxygen Photo: Michael Levine
Oxygen Media Launches
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Read it First in Salon City Magazine
A Little Plastic
& Tough Love!
Did you get your virtual makeover during the premiere of Oxygen's new series, "Addicted
to Beauty" last night?
"Addicted to Beauty" follows the outrageous staff at
Changes Plastic Surgery and Spa, located in Southern California. Dianne
York-Goldman, socialite and marketing expert, has brought her
over-the-top employees from her previous spa to help with this new
venture with well-known plastic surgeon Dr. Gilbert Lee. The staff
includes: Gary, the flamboyant and outspoken receptionist; Ronnie, the
eccentric concierge; Natasha, Dianne's levelheaded assistant and
Shannyn, the whip cracking spa manager. However, this group may be no
match for Melanie(aka, "Mel"), Dr. Lee's no nonsense office manager
who is not afraid of giving out tough love. In the premiere episode,
viewers witnessed the tensions between staff members when former
rivalries were revealed as the staff prepared for an elaborate launch
event.
"Fantastic Plastic Makeover"
Shannyn
The Whip Crackin' Spa Manager
Oxygen Photo: Michael Lavine
Addicted_Shannon1 [http://rs6.net/tn.jsp?et=1102660866436&s=14280&e=001nMAAm_lpCTNW5n9RITt918-BQ4EZgOwMemeKIpIMB_H8WKolutein85pMtmnfBrHe2wa6FLyL4vQXY7xq6xdYB0ULb3WpR8PRLjZ12OCHJM=]Oxygen.com
added new special features to "nip and tuck" and its "Addicted to Beauty" website
in conjunction with last night's series premiere. The website includes the "Fantastic
Plastic Makeover" tool which allows users to upload a photo and try out different
plastic surgery procedures, such as Botox or rhinoplasty - a fun way for users to
alter their appearance without the expense.
In addition, the website will feature an "Addicted to Gary" web series, which follows
the life of the larger than life Changes receptionist, Gary, via weekly web videos
on www.oxygen.com [http://rs6.net/tn.jsp?et=1102660866436&s=14280&e=001nMAAm_lpCTNEqdUokZAPkvgVk4QcXFR8pGVkyNuHJssw_DT923_qlA-YiJq6-MWJfrLepRMQ4-Vt3aZYUr4PZcYlPLl5uQmzlha8ndzHbHs=],
the first of which premiered online Tuesday. These new features are in addition
to cast blogs, photo galleries, message boards, bonus clips, outtakes and games
on the "Addicted to Beauty" website.
The "Fantastic Plastic Makeover" tool was developed in partnership with ModiFace,
Inc., a company that specializes in web technology that will give users a representation
of their face after a virtual cosmetic enhancement. The tool allows users to upload
a photo and give themselves a "virtual facelift" among other digital procedures.
The tool utilizes advanced computer vision and image processing algorithms to simulate
results of treatments such as rhinoplasty, lip enhancement, a brow lift, smile enhancement,
wrinkle remover and tanning. In addition to virtual treatments, users can finish
off their look with cosmetics and a new hairstyle.
"Gary, the beauty obsessed,
attention-seeking receptionist."
"Addicted to Gary" is an online web series that follows Gary, the beauty obsessed,
attention-seeking receptionist at Changes Plastic Surgery & Spa as he works
his way through the beauty business in his own unconventional way that that often
redefines "office boundaries." In the first of eight episodes premiering last night,
Gary and Dianne shared stories about their plastic surgery procedures over coffee
in the break room, resulting in Dianne convincing Gary to enhance his "bottom line."
"Addicted to Beauty" series will move to its regular timeslot, Tuesdays at 10pm
ET/PT beginning Tuesday, August 11.
Pictured: (l-r) Mel B, Ronnie M, Dr. Gilbert Lee, Dianne Y, Natasha P, Gary E, Shannyn
P -- Oxygen Photo: Michael Lavine
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Brand your Name and Company in
Salon City's NEW BE! magazine!
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LOOK FOR MORE TV SHOWS, STYLE AND
SALON PEOPLE IN THE NEW ISSUES
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BE! In Beauty Entertainment Magazine
The 'Salon People' Magazine.
Salon City has led the salon industry since 1998 in believing and investing in the
independent spirit of the beauty profession. In addition to Salon Citymagazineand
our other social media content, we want you to get involved with
our media network to bring success and elevate the role in society of today's top
beautymakers. BE! is for YOU and about YOU.
Because you've supported our collective mission, we invite you to BE! in our daily
and monthlyonline-print-digital-mobile publications.
Boutique advertisers! Email us
if you'd like to hear more about our fab introductory rates.
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to see kit -
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We are ON DEADLINE and have LIMITED SPACE in our fall issues.
Take a moment and email us. We'll fill you in on how you can BE!IN NOW.
Steven & Annie Casciola [http://rs6.net/tn.jsp?et=1102660866436&s=14280&e=001nMAAm_lpCTNRNYWucXUBZ3E7rZHrIcPVTfB__4fF6_jdsnfNxKgZCp9by7hQ3cpsB6-88o34TnKyqTZ4OqSYFt-9YVlMdA5u526FWhlddrufyN4fYxl8uw==]Remember*
- whether it's world beauty, film, music, art, travel, literature, pop culture,
politics or America's Spirit,
Salon City is "Where Beauty Reigns!"
Have a Fab Wednesday!
Steven & Annie Casciola, Salon City's Founders
steve@saloncity.com [mailto:steve@saloncity.com] and annie@saloncity.com [mailto:annie@saloncity.com]
Steven, Annie, Penuchi
*Send your STORY ideas and 'HOT looks to Salon City at editor@saloncity.com [mailto:info@saloncity.com].
Salon City publishes editorial tips, styles and ideas by Beautymakers in BE! issues.
Visit Salon City at www.saloncity.com [http://rs6.net/tn.jsp?et=1102660866436&s=14280&e=001nMAAm_lpCTOyJsvwolz-F45ywScdC9oLPfs5He-vYcI3Bmf3m0o5BcRYPyZCmHFLx1CNAkJ-amLXhQHX5i5cR95xL8d8ZgQBOXlDMw0mQMn7VQhup8J7Yw==]
Salon City Magazine Reports the News
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