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2010/06/30

The Search Scoop - Foursquare Challenge & Partnerships

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The Search Scoop

June 2010

SEO.com's Foursquare Challenge, by Justin McHood

It feels good to be mayor. We would know. We’ve officially declared ourselves the mayors of summer, and are holding a Foursquare Challenge to determine whether or not you can get an ROI from the application.

Not on Foursquare, yet? Chances are you will be soon. Foursquare gained 1 million users much faster than Twitter did, and is currently adding about 15,000 members a day. It is the latest (and some say greatest) location-based marketing application around. It allows users to explore their city, compete for badges and mayorships, and add tips and comments about venues.

Better yet, it allows businesses to market local customers, set up specials, and even steal customers from their competitors.

We have to be honest. Our house is divided. Some of the smartest people at SEO.com are saying that Foursquare needs businesses, while others say businesses need Foursquare.

During July, we will find out. We have selected three companies to participate in the foursquare challenge. We will consult with the companies to determine a Foursquare strategy, set up specials and then measure the ROI. In August, we will present the data to world.

Congratulations to the following companies for being selected:

Pounders Hawaiian Grill
Cobblestone Auto Spa
Carmel Apartments

Want to listen to SEO.com’s Head Janitor talk about Foursquare? Click below to view the recordings.

Can you get an ROI out of Foursquare?
Foursquare Webinar Reloaded  

Partnership Opportunities

SEO.com is now offering partnership opportunities.

 

An SEO.com partnership will make your wildest dreams come true with competitive revenue share, white labeled or referral agreements, and outstanding SEO fueled by Geeky Zeal.

 

If your clients can benefit from more traffic, higher conversion rates and increased sales, let us do the SEO work for you.

 

For more information about the partnership program at SEO.com, call or email Jon Reese at 801-878-0578 or jreese@seo.com.

Highlights from our Blog

Ranking the Best SEO Infographics, by David Scoville

Creating and publishing infographics has become the new fad for attracting linkbait and traffic.  Read more.

 

Number One is Money, by Mike Hasson

One question I frequently get from people is, “how much traffic can we expect if we are in the #1 one position vs positions 2, 3, and so on?” Read more.

 

Do it Yourself or Hire an SEO Company? by Rick Hardman

DIY SEO can be the best solution for some cases. The question, is it the right choice for you? Read more.

SEO.com Links

Interested in more information about search marketing? Visit our website.

 

Find out how to get your website to the top of the search engines. Request a Proposal.

 

Where does your site rank in the search engines? Request a Free Ranking Report and find out.

 

Got 3 Minutes? Learn how integrated search marketing will significantly boost your ROI. Take a tour.

2nd Annual SEO.com Office Olympics

Last Friday, the trash talk commenced, team anthems were chosen, and iPhone stopwatches were synced as we gathered for the Annual SEO.com Office Olympics.

In 2009, we pulled muscles, scraped knees, and put a hole in our wall. This year we repeated all the above and added a little swelling. Was it worth it? Vince Blackham and Scott Smooth, our biathlon winners, said it was. Shortly after the medals ceremony Vince tweeted, “I just took GOLD at the @seocom Office Olympics in the sharpshooting event. I'd like to thank Halo & Call of Duty for my success!”

Congratulations to the following medalists:

Biathlon
1st Place: Scott Smoot and Vince Blackham
2nd Place: Darren Bradley & TJ Welsh
3rd Place: Travis Winger & Jared Winger

Dodgeball/Steal the Flag/SEO Gladiators
1st Place: Scott Cowley & Dan Patterson
2nd Place: Darren Bradley & TJ Welsch
3rd Place: Greg Bay & Ty Cammack

Office Chair Bob Sled Race
1st Place: Travis Winger & Jared Winger
2nd Place: Greg Bay & Ty Cammack
3rd Place: Dan Bischoff & Mike Hasson

Sticky Note Fencing
1st Place: Jared Winger
2nd Place: Darren Bradley
3rd Place: Lewie Bascom

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