Webinar: Search Engine Strategies and SEO Practices You Need to Know

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Rank Higher: How to Practice Smarter SEO Techniques Through Your Online Community FREE WEBINAR: Tuesday July 12, 2011 TIME: 2:00pm ET/ 11:00am PST This year, companies will increase their spend in SEO-related activities by 61%. With recent search engine algorithm changes and crack-downs on black hat SEO techniques, it’s important to make sure you’re investing in the right SEO practices that won’t compromise or even punish your company in the long run. During this webinar, Jonathan Allen, SEO expert and Director of Search Engine Watch, will join TMCnet’s CEO Rich Tehrani to share the latest insights on credible SEO practices on Online Communities and how to achieve organic search engine ranking that will boost your company’s position, and reputation, while leading to sales. During this session you will learn: How to rank on major search engines in an increasingly competitive environment Using Online Communities to rank above your company website – and why it’s important Dangers in SEO techniques that can get you blacklisted on major search engines, and the power of Organic Ranking Success stories of companies who have boosted their SEO through these smarter techniques Who Should Attend: Marketing & Advertising Professionals SEO and Content Marketers PR and Communications Professionals Thought Leaders Anyone who’s interesting in learning about how to apply cutting edge technology to their marketing and advertising initiatives to boost thought leadership and ROI. To Learn More about the 2011 Online Community Webinar Series, Click here or Download the Free Webinar Kit for additional information and Online Community-building resources. Speakers: Jonathan Allen Director of Search Engine Watch Jonathan became Director of Search Engine Watch with Incisive Media in December 2009 with the objective of creating a vibrant community of search and tech marketing professionals. Before joining Search Engine Watch, Jonathan worked as Search Marketing Specialist for Incisive Media on leading B2B print/online publications and job boards in the legal, tech and finance sectors. Before Incisive Media, Jonathan worked as a SEO consultant and also co-founded Moblog:tech, an award winning mobile social networking software provider and owner of the mobile social network, Moblog. In 2008 Moblog:tech's build of Channel 4's The Big Art Mob won the community engagement award at MediaGuardian Awards for Innovation (MEGAS), The Royal Television Society's "On The Move" award, and received 3 BAFTA nominations. In 2009, Moblog won the Experimental & Innovation Webby award for a collaborative mapping project with Shozu. Rich Tehrani TMC Chief Executive Officer, Group Editor-in-Chief Rich Tehrani is the CEO and founder of TMCnet, and over the past 14 years has guided its growth into the World’s largest and busiest b-to-b Web site. As a computer engineer who graduated from the University of Connecticut, Tehrani helped architect proprietary content-targeting technology which allows TMCnet to rapidly build viral, search engine optimized, news-generated online communities called Global Online Communities (GOCs) and channels. These custom-built communities and channels are an integral part of TMCnet, which reaches 2-3 million unique global visitors per month. According to Quantcast, TMCnet is ranked in the top 4,000 sites in the world, while Alexa ranks TMCnet in the top 2,500 sites in India and top 3,500 sites in the US. Tehrani, CEO and group editor-in-chief, has led TMC in many capacities since 1982 and has been instrumental in the process of turning TMC into an engine for building communities online, in person and via print/electronic publications. Hosted By: Sponsored By: This email was distributed by: Technology Marketing Corporation, 800 Connecticut Avenue, Norwalk, CT 06854 As a valued reader or attendee of TMC's publications and events, you will occasionally receive carefully-screened offers and free product information via email. If you no longer wish to receive this type of email, please go to http://www.tmcnet.com/enews/subs.aspx?eml=ignoble.experiment@arconati.us to adjust your preferences.