Your Personal Invitation to Attend B2B Summit 2011 from Dr. Flint McGlaughlin

|  View with Images  |  View Mobile Version  |  Forward to Colleague  | Reserve your seat today for B2B summit 2011 in Boston or San Francisco and save $200! Read what attendees from a past B2B Summit had to say: "Attending the Marketing Sherpa B2B Summit was a very valuable experience. The diverse speakers covered all of the key topics that B2B marketers are faced with today and left me with a long list of ideas and action items to start working on immediately. This was a great learning experience and given the constant change of pace in the world of marketing, I'm already looking forward to attending again next year." - Chris Hutcheson, Recommind "The B2B Summit was probably one of the best marketing events I've ever attended, and I've attended lots. The sessions were extremely helpful, with practical information that I was immediately able to transfer back to my day-to-day role and educate my team." - Catherine Carter, Clarity Systems   Dear Evidenced-Based Marketer, "I think every business needs to ask a single critical question, "If I am the ideal customer why should I purchase from you, rather than any of your competitors?" Dr. Flint McGlaughlin Can you, with confidence, answer this critical question? As B2B Summit 2011 quickly approaches we sat down with Dr. Flint McGlaughlin CEO & Managing Director, MECLABS, and got his take on the value B2B marketers can receive from attending this year's B2B Summit. As Dr. McGlaughlin discussed what he will be teaching during his keynote presentation "How to Craft Your Value Proposition," he went on to explain the necessity of this session: "I think all of marketing flows around, or is drawn in its essence from the answer to this question ... the fundamental driver of success in marketing efforts is the clarity of your value proposition. We are going to be teaching about this topic, as it relates to B2B marketing and lead generation." Dr. McGlaughlin will be one of the featured keynote speakers on the first day of B2B Summit 2011, teaching B2B marketers how to create a clear value proposition through appeal, exclusivity and credibility. Watch the full video of Dr. McGlaughlin's insights on value proposition What will be different at B2B Summit 2011? Over the course of three days, you'll learn how to analyze your own funnel for improvements, expand your B2B knowledge and expertise, and leave with a workbook full of next steps for your team. B2B Summit 2011 comes with a different approach to helping you generate more high-quality leads. This year, you're not just an attendee - you're a participant. The program will feature four tactical training sessions, five attendee activities, and expert panels, all geared towards forging a blueprint to help you optimize your marketing funnel. Don't miss this chance to save $200 on the upcoming B2B Summit 2011, in Boston and San Francisco. But hurry - this offer ends soon! Reserve your tickets and save $200.00 (offer ends Aug. 31) Here are some of the top reasons you should attend B2B Summit 2011: Research library with more than 10 Years of B2B marketing research New hands-on approach covering all key topics facing B2B marketers New research on B2B marketing from MarketingSherpa Multiple B2B case studies from fellow marketers and B2B Experts (not vendors and consultants) No sales pitches from the podium One-to-one coaching clinics to help you with your top B2B challenges Post-Summit Workshop: Lead Generation Certification Add Lead Generation Certification to your resume Download the complete "Reasons to Attend" PDF We look forward to helping you transform your company and provide you with the best B2B Summit possible. Sincerely, Todd Lebo Senior Director of Content & Business Development MarketingSherpa todd.lebo@meclabs.com P.S. Don't miss your opportunity to save $200 - Reserve your tickets now (offer ends Aug. 31)   ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ This email is sent only to registered subscribers of MarketingExperiments.com. You are currently subscribed as: ignoble.experiment@arconati.us If you would like to unsubscribe, go here to Manage Subscriptions. 1300 Marsh Landing Parkway, Suite 106 Jacksonville Beach, FL, 32250, USA © 2011 MarketingExperiments, LLC