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2012/01/11

TODAY: How an A/B split test produced a 53.9% lift

  MarketingExperiments
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Rapidly Maximizing Conversion:
How one company quickly achieved a 53.9% lift with a radical redesign


Presenter:
Flint McGlaughlin
Managing Director
of MECLABS

 
Date: Today, January 11, 2012
Time: 4:00 PM - 5:00 PM EST (US)


If you've started running tests on your pages or plan to soon, you'll likely run into a problem. Making small changes to your pages, like a different headline or button copy, most likely won't produce the kind of lift that will impact your company's bottom line.

To achieve the kind of lifts that can change a business overnight, you need to think outside the box with your treatments.

We call this process a radical redesign. And we've found it's the most efficient way to quickly maximize your conversion rate.

In fact, in a recent experiment, our researchers and one of our partners achieved a 53.9% lift with a radical redesign that made a significant impact to their bottom line.

To learn more about this experiment and how you can execute your own radical redesigns, simply fill out the 20-second form at the link below to register for today's Web clinic ...

Register to learn about radical redesigns >>

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