Microsoft and Aspect's Next-Gen Customer Contact to Improve Customer-to-Company Relationships - Customer Inter@ction Solutions

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»Free Premium Content Customer Inter@ction Solutions: 7/23/2012 eNewsletter

Featured Articles » Parature Says Live Chat to Become More Prominent in Multichannel Contact Centers » Taylor of Vocalabs Succinctly Analyzes Shifts in Customer Connection Space » Verizon's Pollock Paints a Picture of the Evolving Customer Experience » Netformx Helps Customers Understand their Customers   Sponsor: TMC's Social CRM Award Social CRM or customer relationship management describes the evolution of sales and customer service in the new world of blogs, Facebook, Twitter and other services. The 2012 TMC Social CRM Award is seeking nominations from the absolute best-in-breed companies providing social media applications, services, sites, techniques, tracking solutions, case studies and is sponsored by TMC's CUSTOMER Magazine. Get your social CRM on this elite list of the Third Annual TMC Social CRM Award winners. Apply Now.   Top Stories » BenchmarkPortal and The Center for Customer-Driven Quality Recognize Wright Express Call Center » SIGMA Marketing Introduces Customer Intelligence Hub Marketing Database and Insights Solution » Mobile Phone Firm O2 Outage Affects Network Coverage, Customers Receive Compensation   From The Expert Corner July 19, 2012 Microsoft and Aspect's Next-Gen Customer Contact to Improve Customer-to-Company Relationships By Amanda Ciccatelli TMCnet Web Editor Today, technology affects almost all aspects of our lives, but the most affected area has shown to be the relationship between customer and company – a relationship that has become more complicated with the increasing channels in which a customer can interact with a brand. This flexible interaction is giving the customer the power over how and when the interaction happens, so businesses must be prepared. Microsoft (News - Alert) and Aspect, a provider of customer contact solutions, are offering companies Next-Generation Customer Contact. Golfbreaks.com, one of Europe's golf tour operators, selected Aspect (News - Alert) and Microsoft to integrate its customer relationship management (CRM) system, live Web chat, voice calls and email into one system in order to allow Golfbreaks to foster positive customer-company relationships. “Technology has created an anytime, anywhere architecture for customer/brand interactions which has proved both rewarding and challenging for brands,” said Mike Sheridan (News - Alert), executive vice president of Aspect told TMCnet in an exclusive interview... Read More   Featured Video Mobility Tech Bring Yourself and Your Device   TMCnet Free Premium Content » Customer Retention 2.0: How Financial Institutions are Driving Online Conversions & Building Customer Loyalty with Live Chat » Connecting to Empowered Consumers: How your business can survive - and thrive - amid Power Shift 2.0 » Looking to switch customer service technology?   Featured Channels » CRM Cloud Computing » Corporate Performance Management » Live Chat   Webinars Download One of Our Webinars Today to learn about new opportunities to enhance your business. http://www.tmcnet.com/webinar/   Become a TMCnet Columnist! Become a TMCnet columnist! Want to contribute your expertise to a growing audience of technology professionals? Become a writer, blogger or columnist for the TMCnet Web site and this newsletter. Contact TMCnet Group Editorial Director, Erik Linask, at elinask@tmcnet.com for details.

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