eBook: "App Marketing Optimization"

This week's FierceMobileContent is brought to you by Fiksu.     This eBook, Optimization for Advanced App Marketers, Technology and Practices for High-Performance Results, discusses why the right optimization technology is so crucial to successful mobile app marketing. As a mobile app marketer, choosing the right media sources to promote your app is too much of a guessing game. Learn how to gain detailed and immediate insights into the advertising that's driving your business and optimize on those insights during the campaign. You'll learn how to: Maximize your marketing budget Drive installs based on post-download monetization events Generate loyal app users cost-effectively

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