An Ignoble Experiment: | 01.18.13 | Virgin, C Spire test handset financing programs

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January 18, 2013
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Editor's Corner: Holiday break

Also Noted: Akamai
Spotlight On... AT&T's Christopher dishes on HTML5's real potential
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Mobile payments: User-driven vs. vendor-driven
The gold rush to win the mobile payment race has attracted a lot of different companies, however it's still unclear which ones will succeed at this multi-billion dollar industry. The ecosystem is currently divided into two camps: vendor-driven and user-driven initiatives. Thus, it makes much more sense to compare the players to others within their own camp, and to look at whether that camp at large will succeed. Feature

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News From Across the Wireless Industry:
1. Gartner: Mobile ad revenues on pace to reach $11.4B in 2013
2. Apple seeking to give Siri more personality
3. Mobile app privacy draft bill would let users delete stored data

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Tuesday, January 29^th, 11am ET / 8am PT

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Holiday break

By Phil Goldstein

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In observance of Martin Luther King Jr. Day, FierceWireless will not publish on Monday, Jan. 21. We will be back in your inbox on Tuesday, Jan. 22. --Phil

Today's Top News

1. Analysts: Verizon expected to pull ahead of rivals in Q4

By Phil Goldstein

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Verizon Wireless (NYSE:VZ) is expected to lead U.S. wireless carriers in terms of net subscriber additions in the fourth quarter, according to analysts' estimates. However, all operators, including Verizon, will likely see their margins come under pressure as a result of higher subsidy costs for smartphones.

Verizon has already noted that it expects 2.1 million net adds for the fourth quarter, which is above what any other carrier is expected to achieve for the period. Morgan Stanley analysts Simon Flannery, John Mark Warren and Armintas Sinkevicius wrote in a research note that all of those additions--especially of smartphone users--will come at a cost. They said Verizon's wireless EBITDA margin will decline from a record 50 percent in the third quarter of 2012 to 41.5 percent.

Of the 9.8 million smartphones Verizon activated in the fourth quarter, the Morgan Stanley analysts expect Apple (NASDAQ:AAPL) iPhones to make up 6 million. The iPhone 5, introduced widely in the fourth quarter, is the first iPhone to run on LTE networks, and Verizon's LTE network coverage--273.5 million POPs, or roughly 89 percent of its U.S. footprint--is far greater than any other carrier, which perhaps gave Verizon an advantage in the period. The analysts said they will be looking for an update on Verizon's Share Everything shared data plans; in mid-October the carrier said more than 13 percent of its customer base was on the new plans.

AT&T (NYSE:T) is also expecting to report a strong quarter for its wireless segment. The carrier said earlier this month that it sold a record 10.2 million smartphones in the fourth quarter. Yet in a regulatory filing with the Securities and Exchange Commission, AT&T warned it would record a $10 billion charge in the period related to its pension plans. The company also said that due to the higher subsidy costs associated with smartphones, "we expect a near-term pressure on operating income, margins, and earnings per share in the fourth quarter of 2012."

The Morgan Stanley analysts expect AT&T to report 759,000 postpaid wireless net subscriber adds for the period, which would be up from 151,000 in the third quarter of 2012 and 717,000 in the fourth quarter of 2011. AT&T's wireless EBITDA service margin was 40.8 percent in the third quarter of 2012, but the Morgan Stanley analysts think that will fall to 31.2 percent in the fourth quarter.

The growth at the larger carriers appears to have come at the expense of smaller, prepaid rivals. MetroPCS (NYSE:PCS) reported that it lost around 93,000 subscribers during the fourth quarter, bringing its total subscriber loses for 2012 to around 460,000. MetroPCS' fourth-quarter declines were far greater than analysts had expected. Further, Cricket provider Leap Wireless (NASDAQ:LEAP) also remains under pressure. Jefferies analyst Thomas Seitz cut his rating on Leap, noting the carrier will face even greater competition in 2013.

For more:
- see this SEC filing
- see this WSJ article (sub. req.)
- see this Bloomberg article
- see this Barron's post
- see this release

Related Articles:
Analysts: Wireless carriers' margins likely took a big hit in Q4
Verizon Wireless gained 2.1M net adds during Q4
AT&T sold a record 10M smartphones in Q4
MetroPCS' Q4 subscriber losses surprise analysts

Read more about: Leap Wireless, Metropcs
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	Webinar: Globalstar's New "Wi-Fi" Super Highway Tuesday, January 22nd, 11:00 am EST/ 8:00 am PST This webinar will discuss the innovative technology, public benefits, and regulatory outlook of providing a new 22 MHz channel under the existing 802.11 IEEE standard. Join to learn technical aspects of TLPS deployment and the outlook for near-term relief from the FCC. Register Now!

2. Virgin Mobile, C Spire testing handset financing programs

By Phil Goldstein

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Sprint Nextel's (NYSE:S) prepaid brand Virgin Mobile and regional wireless carrier C Spire Wireless have been quietly testing handset financing programs, the carriers confirmed. Both operators are using the startup BillFloat to support their pilot programs, which are ongoing but expected to end within the next few weeks. The disclosures come a month after FierceWireless reported that Leap Wireless' (NASDAQ:LEAP) Cricket and MetroPCS (NYSE:PCS) both recently launched handset financing options.

Sprint spokeswoman Jayne Wallace confirmed that Virgin Mobile has "a very small test going on with BillFloat in one market" but that there is there is no other commitment beyond that. She said the test will end later in the first quarter and that any decision about whether or how to expand the program will be made at a later date. Wallace declined to comment on other details of the program beyond that.

According to a BillFloat website for Virgin Mobile, the program supports five smartphones, including the Apple (NASDAQ:AAPL) iPhone 4 and 4S, Samsung Galax S II and Galaxy Reverb and HTC Evo V 4G. For example, for the Samsung Galaxy S II, customers pay an up-front fee of $59 and then pay $49 a month for 12 months.

C Spire was more forthcoming about its handset financing plan. C Spire spokesman Dave Miller told FierceWireless that the company's trial with BillFloat began two months ago and will end in March. The trial is taking place in 12 retail locations across three of the carrier's markets. The program covers 11 devices. Customers can buy an iPhone 5 for $170.50 upfront and then pay $150 per month for six months, for example.

"We're in the early stages of the trial program and are still analyzing data and results," Miller told FierceWireless. "BillFloat fills a need, primarily in the advance pay market, by providing a quick, easy and convenient way for consumers in our footprint to own a smartphone with payment terms that fit their budget."

In December MetroPCS confirmed it is working with Progressive Finance and BillFloat to provide handset financing options to its customers. Leap is working with Progressive Finance. Progressive Finance and BillFloat essentially cover the cost of the handset and make money via interest and repayment fees. However, neither company conducts a credit check; instead, both require only access to an active bank account.

BillFloat, a San Francisco-based startup, just secured $21 million in new venture capital financing from Investor Growth Capital and returning venture investors Venrock, FirstRound Capital and Baseline Ventures. BillFloat, started in late 2009, had already raised $16 million.

In an interview with FierceWireless, BillFloat CEO and co-Founder Ryan Gilbert said that the company has around 700,000 customers, of which 40 to 45 percent are "mobile-centric." The company focuses on giving credit to customers for short-term loans that allow people to pay bills on time. He said that in mobile it "became more and more clear to us that credit in this context was a customer retention tool to carriers and other customers." He said he sees handset financing options as a form of credit that can be used to attract customers. Further, Gilbert said, the customers that BillFloat looks for and attracts are the kinds of consumers who rely on their smartphones as their main point of Internet access.

Customers apply online for BillFloat's service by providing basic personal identification information so that BillFloat can both ensure prospective customers are legitimate and to assess some measures related to credit that can be verified, such as how long they have been with their current employer and how long they have lived at their current residence. Once customers are approved, he said, a customer's phone can be picked up at a local retail store. Customers can then manage their monthly phone payments online. Monthly service plans are not included in the price and customers can only get one phone under each of BillFloat's SmartPay payment plans.

For more:
- see this release
- see this Bloomberg article
- see this TechCrunch article

Related Articles:
Leap Wireless, MetroPCS launch handset financing programs
Verizon quietly debuts financing plan for iPad, Android tablets
T-Mobile kills device subsidies
Apple starts selling unlocked GSM iPhone 5
Leap CEO: Prepaid iPhone 5 'moving very well'

Read more about: Smartphones, prepaid
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3. Dish urges FCC to halt review of Softbank/Sprint deal

By Phil Goldstein

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Dish Network (NASDAQ: DISH) asked the FCC to pause its review of Softbank's proposed $20.1 billion acquisition of 70 percent of Sprint Nextel (NYSE:S) so that Dish can resolve issues related to its bid for Clearwire (NASDAQ:CLWR), which Sprint still hopes to acquire for $2.2 billion.

The latest regulatory maneuvering, while expected, comes as more of Clearwire's minority shareholders express concern that Sprint's offer for Clearwire is too low. Sprint last month made a $2.97 per share, or approximately $2.2 billion, offer to buy the 49 percent of Clearwire shares that Sprint does not already own.

Dish's unsolicited counteroffer was $3.30 per share, but also has several caveats about spectrum leasing and network management. A special committee of Clearwire's board is reviewing Dish's offer. Sprint has laid out a number of reasons Clearwire could not enter into a transaction with Dish, including that Clearwire is prohibited from selling spectrum without Sprint's consent; further, Sprint has said it thinks its offer gives "Clearwire shareholders a more certain price and path to close."

In its FCC filing, Dish wrote that Softbank's deal for Sprint is "unripe for consideration" because the fate of Clearwire is still up in the air. The Sprint-Clearwire deal is contingent upon closing of Softbank's deal for Sprint. "With competing offers for Clearwire in place, premature commission evaluation of Sprint's initial offer could undermine the commission's policy objective of neutrality in takeover contests by giving Softbank and Sprint a very real advantage in the corporate valuation process," Dish wrote.

Sprint and the FCC declined to comment, according to Bloomberg.

Meanwhile, more Clearwire minority investors are voicing their frustrations with Sprint's offer for Clearwire. Glenview Capital Management, which owns about 28 million Class A Clearwire shares, is expected to reject Sprint's current offer, according to a Bloomberg report, which cited an unnamed source with direct knowledge of the situation. Taran Asset Management, another Clearwire investor, will file an FCC complaint alleging that Sprint is undervaluing Clearwire, according Chris Gleason, a principal at the New York-based firm.

"Sprint has the ability to get the deal done if they increase their offer," Gleason told Bloomberg. "To pretend they don't have to raise their bid is silly."

Mount Kellett Capital Management, another minority Clearwire shareholder, said earlier this week that Clearwire should thoroughly consider Dish's offer. According to Dow Jones Newswires, Mount Kellett wrote to Clearwire's board that Dish's $3.30 per share offer shows that Clearwire "utterly capitulated to Sprint's demand to sell the company at a grossly inadequate price." Clearwire declined to comment, according to Dow Jones.

Analysts think that Sprint will ultimately prevail in its quest to acquire Clearwire, but it may be forced to increase its bid. "Sprint controls the show, and they could eliminate Dish's involvement if they picked off some investors," BTIG analyst Walt Piecyk told Bloomberg. "But that would involve increasing their bid."

For more:
- see this FCC filing
- see this Bloomberg article
- see this CNET article
- see this separate Bloomberg article
- see this Dow Jones Newswires article

Related Articles:
Dish trumps Sprint with surprise bid for Clearwire
Clearwire investor Crest to urge FCC to block Sprint/Clearwire deal
Sprint to buy Clearwire for $2.2B
Sprint sets migration path for Clearwire network, spectrum
Softbank to buy 70% of Sprint for $20.1B

Read more about: Sprint, FCC
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4. TracFone's Straight Talk starts BYOD iPhone program

By Phil Goldstein

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América Móvil's U.S. MVNO TracFone Wireless said its Straight Talk brand will start accepting customers who want to bring their GSM version of Apple's (NASDAQ:AAPL) iPhone to its service. This new bring-your-own-device program will be offered in addition to TracFone's existing deal with Walmart, in which it sells CDMA versions of the iPhone 5 and iPhone 4.

According to a Straight Talk blog post, customers can use an AT&T Mobility (NYSE:T) or T-Mobile USA-compatible GSM iPhone or an unlocked GSM iPhone with the TracFone service. They just have to purchase a Straight Talk SIM card and airtime bundle--both standard and micro-SIM cards are available. Customers can then activate their SIM cards by following the provided activations instructions.

The new BYOD program is distinct from the pairing with Walmart. On Jan. 11 Walmart began offering "a no interest fixed-monthly payments special financing offer for only $25 a month with a Walmart Credit Card" to help customers pay for the iPhone. Straight Talk sells the iPhone 5 for $649 for the 16 GB model only, and the iPhone 4 for $449 for the 8 GB model only. Straight Talk offers the phone with two plans: $45 per month for unlimited voice, text and data, and $60 per month for unlimited voice, text and data and unlimited international calling to around 1,000 international destinations.

However, on its website, Straight Talk makes clear that these CDMA iPhones are not compatible with SIM cards. "Although your Straight Talk iPhone may contain a SIM slot, DO NOT insert a SIM card into it," the company wrote in a FAQ. "Your Straight Talk iPhone works on a CDMA network; inserting a SIM card could alter your settings and stop it from working properly."

While the purchasing options for Straight Talk iPhone service are becoming clearer, the actual terms of service are still cloudy. According to TechNewsDaily, which did not cite its source, the Walmart Straight Talk plan has a soft data cap of 2 GB and is not truly unlimited. Other reports, including in PC Magazine, also have noted the 2 GB soft cap. Once customers hit the cap they said that Straight Talk begins throttling users' speeds or cutting off service altogether.

A TracFone spokesman has declined to respond to repeated requests by FierceWireless over the past week for more information on the Straight Talk iPhone plan. Among the questions that are unanswered are whether or not LTE is supported on iPhone 5; if the iPhone can be used as mobile hotspot; and if data speed is throttled after users reach a 2 GB soft cap.

For more:
- see this Straight Talk site
- see this Straight Talk blog post
- see this TechNewsDaily article
- see this PC Magazine article

Related Articles:
iPhone 5 lands at TracFone's Straight Talk for $45 per month
TracFone's Telcel America to leverage América Móvil ties with cheap calling to Mexico
Straight Talk MVNO TracFone adds 302,000 subs in Q3
TracFone's Net10 quietly adds family plans to the mix
F.J. Pollak's TracFone: The most successful wireless provider you've never heard of

Read more about: Apple, Straight Talk smartphone
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5. Report: Smartphones still have room to grow in Brazil, India and Russia

By Phil Goldstein

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Although more than 50 percent of all U.S. mobile users now own smartphones, smartphones still have a lot of growth ahead of them in emerging markets, according to a new report from research firm Nielsen.

According to the report, China is the only country among the so-called BRIC countries (Brazil, Russia, India and China) where smartphones are predominant. According to the firm, two-thirds of China's mobile users owned smartphones as of the first half of 2012.

However, feature phones--which Nielsen defines as devices with no touchscreen, Qwerty keyboard or operating system--are owned by 80 percent of mobile subscribers in India and 51 percent of subscribers in Russia. In Brazil, the picture is more mixed, with 44 percent of subscribers using feature phones, 36 percent using smartphones and 21 percent owning multimedia phones (which have a touchscreen and/or Qwerty keyboard, but no operating system).

Overall, Nielsen thinks there is still room for smartphone growth in emerging markets, which fits with projections that more low-cost smartphones will penetrate those countries in the years ahead. The findings also fit with projections from IHS iSuppli, which reported that the number of low-end smartphones shipped will jump from around 206 million in 2012 to 302 million in 2013 and up to 559 million in 2016.

Apple (NASDAQ:AAPL) CEO Tim Cook said earlier this month that he thinks China will eventually surpass the United States as Apple's largest market. Many analysts think China overtook the United States as the world's largest smartphone market last year.

For more:
- see this Nielsen post
- see this CNET article
- see this NYT article

Read more about: China, Emerging Markets
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Also Noted

This week's sponsor is Akamai.
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SPOTLIGHT ON... AT&T's Christopher dishes on HTML5's real potential

AT&T Mobility (NYSE:T) has always been a big advocate for developers and it used its annual Developer Summit last week to bring together its top executives with its growing base of developers to talk strategy as well as debut new tools. Hot topics included WebRTC, AT&T's thinking on over-the-top applications and how much revenue developers get. At last week' summit, AT&T Mobility CMO David Christopher talked with FierceDeveloper Editor-in-Chief Sue Marek about why the company is so bullish on releasing its Call Management API to developers and revealed what he really thinks about HTML5's potential in the market. On the Hot Seat

Quick news from around the Web.

@FierceWireless: RT@engadgetmobile: Rhapsody and MetroPCS announce new $5 unlimited on-demand plan for monthly subscribers. Article | Follow@FierceWireless

> Google's Larry Page promised continued innovation in hardware from the company's Motorola division. Article

> The move to smartphones and tablets has reduced Intel's profit. Article (sub req.)

> Sharp plans to reduce the production of screens for Apple's 9.7-inch iPad due to increased demand for the iPad mini. Article

> Google will pay $1 billion to build a headquarters in London. Article

> Nokia plans to let customers make 3D prints of cases for its devices. Article

> Research In Motion will pay up to $500,000 for BlackBerry 10 apps. Article

> Samsung is reportedly preparing a Galaxy Note with an 8-inch screen. Article

> LG reportedly is preparing the Optimus G Pro. Article

> Nokia's former CEO is moving to a Swedish company that sells software for TVs. Article

> An LG executive said shortages of the Nexus 4 are due to Google's poor sales estimates. Article

Mobile Content News

> Instagram countered reports of a dwindling customer base with the release of data that showed customer growth. Article

> Google's Larry Page discussed the company's rivalry with Facebook, its Android efforts and Apple Maps. Article

And finally… Apple is reportedly looking to make Siri more engaging. Article

Webinars

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> Globalstar's New "Wi-Fi" Super Highway - Tuesday, January 22nd, 11:00am EST/8:00 am PST

This webinar will discuss the innovative technology, public benefits, and regulatory outlook of providing a new 22 MHz channel under the existing 802.11 IEEE standard. Join to learn technical aspects of TLPS deployment and the outlook for near-term relief from the FCC. Register Now!

> Capitalizing SON – How to Implement SON for LTE to reduce OPEX and Increase Revenue - Tuesday, January 29th, 11am ET / 8am PT

> Webinar: OTT Voice and Messaging: The future of Telecom - Thursday, February 21st, 2 pm ET/ 11 am PT

When there is an app for everything and a phone becomes less of a "thing" and more of a capability embedded in something else, what does the future hold for providers of traditional telecom services? Please join a panel of VoIP experts, to learn about what you need to know to not get hamstrung in the regulatory morass. Register Today!

Events

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> Key Contact Center Trends and Priorities for the Upcoming Year - Tuesday, January 29 - 11:30 AM EST, 16:30 GMT

Join us for this live web event where we will discuss the rapid change of pace in contact center technology, and how to deliver great customer experience through the adoption of cloud-based solutions, social media as well as new methods of measuring agent effectiveness. Click here to register.

> Wavefront Wireless Summit - Vancouver, BC - Feb 4-6, 2013

50 billion connected devices by 2020 – how are you going to stay relevant? Hear how leaders at HP, Google, Deloitte and more are using mobility solutions to fundamentally change business operations. Learn more and register at wavefrontsummits.com.

> GSMA Mobile World Congress - 25-28 February 2013 - Fira Gran Via, Barcelona

GSMA Mobile World Congress is the planet's best venue for mobile industry networking and collaboration. Join us in Barcelona to explore the New Mobile Horizon.

> Mobile Today and Tomorrow at Mobile World Congress - February 25, 2013 - Barcelona, Spain

Worldview session for professionals involved in every aspect of mobility who need to know about the transition to next-generation mobile technology, devices, and applications. More information at www.andrewseybold.com

> App Planet @ GSMA Mobile World Congress - 25-28 Feb 2013 - Fira Gran Via, Barcelona

App Planet at Mobile World Congress connects the developer community and ecosystem. App Planet features exhibition, product and service demonstrations, networking, and workshops from some of the most influential mobile industry companies

> IWCE - March 11-15 - Exhibits: March 13-14 - Las Vegas Convention Center

IWCE connects the working world to mobile voice, video and data solutions. Join 7,500 technology buyers and 330 of the top manufacturers in communications technology, and influential industry leaders presenting on next-generation networks, spectrum, regulatory, infrastructure and interoperability. Click here for more info.

> Fierce Innovation Awards 2012 Live Announcement of this Year's Winners - Now Available On-Demand

Please join Jason Nelson, Publisher of FierceWireless, FierceTelecom, and FierceCable as we announce the winners of the Fierce Innovation Awards 2012. Click here to RSVP today.

Marketplace

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> Whitepaper: Who's Using My Directory - And For What?

Active Directory (AD) is the heart and soul of your enterprise, so monitoring access - knowing who can get to the information and how they're using it - is critical. But tracking and examining access is difficult, if not downright impossible. Or is it? Read More.

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> Whitepaper: Evolution of Mobile Data Tiered Pricing & Service-based Pricing Models

Tiered mobile data pricing models have been successfully introduced into the market. This Openwave Mobility paper reviews their vulnerabilities, how profitability can be affected over time and how service-based pricing provides new business opportunities. Click here to access this Whitepaper.

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> RF Engineer Job - Beaverton, OR, USA – Yoh

Yoh has a (12) months contract opportunity for a RF Engineer to join our client in Beaverton, OR. Job responsibilities include designing RF system block, creating specifications and characterizing subsystem from antenna through digital conversion. Minimum three (3) plus years RF engineer experience...Learn more.

> Test Engineer Job - Overland Park, KS, USA – Yoh

Yoh has an exciting contract opportunity for a Test Engineer II to join our client in Overland Park, KS. The Test Engineer II to provide technical support in the execution and maintenance of the production network. The Test Engineer II candidate should have a thorough understanding of IP routing, switching and the OSI model...Learn more.

> Implementation Manager II Job - Bellevue, WA, USA – Yoh

Yoh has a contract opportunity for an Implementation Manager II to join our client in Bellevue, WA. Responsibilties include to manage all aspects of telecom equipment deployment from: customer relationship, project plan of record, project schedule, cost, and inventory. Minimum of five (5) years of experience...Learn more.

> Transport Engineer Job - Gardner, KS, USA – Yoh

Yoh has an exciting contract opportunity for a Transport Operations NOC to join our client in Gardner, KS. This position understands in-depth equipment specific maintenance procedures and can assist field operations in card swaps and equipment restoration. Ability to manage multiple tasks on time, including ticket administration, communications, and follow up activities required...Learn more.

> Manager Business Process II - Business Intake - Denver, CO - Cricket Communications

Cricket Communications, a subsidiary of Leap Wireless, is the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts serving approximately 6 million customers. The Business Intake Manager will provide oversight and management of the Business Readiness Board and delivery of a consolidated calendar of system & commercial launch dates. Bachelor's Degree - business, marketing or related field; or equivalent experience required...Learn more.

> Public Safety DAS Engineer - Houston, TX - Connectivity Wireless Solutions

Connectivity Wireless Solutions delivers best in class consulting, engineering, project management, installation, and staffing services to wireless carrier and enterprise customers. The Public Safety DAS Engineer is tasked with collecting and analyzing RF data typically with tools such as test phones and needs analysis equipment such as ZK Celltest and spectrum analyzers. Learn More!

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2013/01/18

| 01.18.13 | Virgin, C Spire test handset financing programs

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