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2013/04/17

| 04.17.13 | DirecTV scores Mariners deal; A look at cable cord shaving

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FierceCable

April 17, 2013
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This week's sponsor is IneoQuest.

eBook | Advanced Advertising Revenue Set to Soar

Despite expanding advertising options, cable spots still remain the most popular. This eBook explores the growth and potential of new ad platforms, citing specific real-world examples. Download for free today.


Today's Top Stories

  1. DirecTV – Mariners rights deal gives team majority stake in Root Sports Northwest
  2. Rentrak: Free VOD usage jumped 40% in 2012
  3. Fox, CBS ask appeals court to rehear Aereo case
  4. Cable customer care vendor Convergys hiring 1,000 CSRs
  5. DirecTV shoots original drama series 'Full Circle' for Audience Network

Editor's Corner: Cord shaver: Why I dropped ESPN and HBO

Also Noted: Spotlight On... Verizon to kick off Q1 2012 cable earnings
Arris closes Motorola Mobility acquisition; Rovi veteran joins blinkx and much more...

Special report: The battle for union contracts
Negotiations between the large U.S.-based telcos and their wireline unions--the Communications Workers of America (CWA) and the International Brotherhood of Electrical Workers (IBEW)--continue to be a major storyline in the wireline side of telecom. As the major telcos have been migrating towards IP-based services and their legacy wireline voice service revenues have declined, it has cut into revenues that would be used to pay for union health and retirement benefits. Check out our new feature

Follow @FierceCable on Twitter!

News From the Fierce Network:
1. Report: Verizon's FiOS, wireless will drive up Q1 EPS by 11.8 percent
2. AT&T's Internet, wireless service disrupted from fiber cut in Gilroy, Calif.
3. Netflix drops Silverlight in favor of HTML5


This week's sponsor is Coveo.

eBook:
How to Get a Return on Knowledge in a Big Data World


Learn how to get put your organization's collective knowledge in the hands of your service reps using advanced enterprise search technology - and watch your service performance improve and customer satisfaction soar. Download Now!




Editor's Corner

Cord shaver: Why I dropped ESPN and HBO

By Steve Donohue Comment | Forward | Twitter | Facebook | LinkedIn

Steve Donohue, FierceCable

As a reporter who has earned a living for the last 17 years writing about cable, it's not easy to admit that I no longer subscribe to ESPN and HBO, two of the earliest cable programmers responsible for driving the most subscriber growth and profits for the industry.

Dropping HBO was the easier move. I've cut the premium network a few other times over the years, only to restore it to watch new seasons of originals like John Adams and Entourage. But since my son Stephen was born last March, I haven't had time to watch more than a few minutes of Game of Thrones, Boardwalk Empire and other HBO originals. It didn't make sense to continue subscribing to the premium network, especially after its monthly price was raised to $18.99 in February by Verizon (NYSE: VZ), my local provider.

Removing ESPN, YES Network and other sports networks from my FiOS TV subscription--as I did on Monday--was the more difficult move, logistically and emotionally. For many years, covering the sports TV business has been one of my core beats. It has given me an opportunity to do things like spend a night at ESPN's Bristol campus to tell the story of the young production assistants who pick highlights for the 2 a.m. SportsCenter. The sports TV beat took to me to the Garden to watch the Knicks play an NBA final, a World Series game at Yankee Stadium, U.S. Open Golf and Tennis championships and even a game at Giants Stadium from WWE and NBC's short-lived XFL pro football league.

I've covered battles between networks for prized sports rights and the disputes that ensue when networks squeeze increased license fees from distributors to help them pay for contracts, and have attended programming demonstrations ranging from the first high-definition hockey game to the first 3DTV baseball game. Sports TV is a great beat. But I've never been a big sports fan, and have rarely watched ESPN, especially since becoming a father.

Source: Steve Donohue

So after Verizon announced in February that it would offer subscribers a $50 monthly programming package called FiOS TV Select--which didn't include ESPN, YES and other sports networks--I started to run the numbers. Downgrading from the FiOS TV Extreme HD tier to the FiOS TV select package would save me $30 a month, or $360 a year. That's more than enough to cover a car payment, a few weeks of groceries or 1,000 diapers...Continue

 

 Read more

Read more about: Time Warner Cable, Cox Communications
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Sponsor: Oracle

Events

> Competitive Carriers Global Expo - April 17-19 - New Orleans
> Fierce Innovation Awards 2012 Live Announcement of this Year's Winners - Now Available On-Demand

Marketplace

> eBook: Smarter Service: The Contract Center of the Future
> eBook: How to Get a Return on Knowledge in a Big Data World
> Whitepaper: VoLTE: Why, When and How?
> Research: How to Unlock Knowledge from Big, Unstructured Data to Improve Customer Service
> eBook: Advanced Advertising Revenue Set to Soar
> Whitepaper: Cisco Small Cell Solution: Reduce Costs, Improve Coverage

Jobs

> Instructional Developer II - Denver, CO - Cricket Communications
> Need a job? Need to hire? Visit FierceWirelessJobs

* Post a classified ad: Click here.
* General ad info: Click here

Today's Top News

1. DirecTV – Mariners rights deal gives team majority stake in Root Sports Northwest

By Steve Donohue Comment | Forward | Twitter | Facebook | LinkedIn

DirecTV (Nasdaq: DTV) said it struck a long-term rights deal with the Seattle Mariners which gives the baseball team the majority stake in Root Sports Northwest, one of its three regional sports networks.

The top satellite TV provider said it'll continue to run Root Sports Northwest, which will have rights to Mariners games through 2030. The deal is valued at $2 billion, according to a report from Forbes.

The New York Yankees were one of the first baseball teams to launch its own network for pay TV distribution, pulling its games in 1999 from Madison Square Garden Network, which was owned at the time by Cablevision (NYSE: CVC). News Corp. (Nasdaq: NWSA) signed a deal with the Yankees and YES last fall that could see the media giant acquire an 80 percent stake in YES.

The Mariners – DirecTV deal could spark carriage disputes with Comcast (Nasdaq: CMCSA) and other pay TV distributors in the Northwest, as Root Sports will likely demand increased license fees when its contracts come up for renewal. Several pay TV distributors have started charging subscribers additional monthly fees to cover the costs of regional sports networks, including DirecTV, Verizon (NYSE: VZ) and Cablevision. DirecTV announced in February that it would begin charging about 5 million subscribers $3 monthly surcharges for RSNs.

For more:
- see the DirecTV release
- Forbes has this story

Related articles:
News Corp. converting Speed Channel into Fox Sports 1
Yankees sign 30-year rights deal with YES Network
Malone: ESPN could cost $20 monthly if cable breaks up bundle
Houston mayor pressures DirecTV, Suddenlink, AT&T to sign deal with Comcast SportsNet Houston
DirecTV to hit 5 million subscribers with $3 monthly sports surcharge

Read more about: Directv
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This week's sponsor is Oracle.

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This eBook sets out 5 simple steps for optimizing customer service and support with an effective, best-practice-led knowledge management initiative. Download today!



2. Rentrak: Free VOD usage jumped 40% in 2012

By Steve Donohue Comment | Forward | Twitter | Facebook | LinkedIn

The amount of time cable subscribers spent watching free video-on-demand programming from cable and broadcast networks jumped by more than 40 percent last year, Rentrak said Wednesday.

Source: Rentrak

While Rentrak didn't name which broadcast or cable networks generated the most VOD views, Comcast (Nasdaq: CMCSA) announced in February that CBS series Big Bang Theory was the most popular program for its Xfinity On Demand subscribers in 2012.

Portland, Ore.-based Rentrak, which generates ratings reports from data that it collects from cable set-tops, said it saw a 60 percent jump in the amount of time subscribers spent viewing free VOD content from broadcast networks CBS, ABC, NBC and Fox. VOD content was accessed by about 43 million TVs last year, which was a 13 percent increase compared to 2010, Rentrak said.

For more:
- see the release

Related articles:
Comcast: 'Big Bang Theory' was most-watched VOD program in 2012
Rentrak's set-top based ratings to be audited by Media Rating Council
Verizon proposes paying cable networks based on viewership

Read more about: Comcast
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3. Fox, CBS ask appeals court to rehear Aereo case

By Steve Donohue Comment | Forward | Twitter | Facebook | LinkedIn

Two weeks after the Second Circuit Court of Appeals rejected a request from Fox, CBS and other broadcasters for an injunction that would shut down Internet video platform Aereo, the broadcasters have asked the court to rehear their case.

"Unless reversed, that decision will wreak commercial havoc by allowing new and existing distributors to design around this license requirement and profit from the delivery of copyrighted programming while paying nothing for it," the broadcasters wrote in their petition, which was filed on Monday.

Aereo has argued that it is protected by the same copyright laws that have allowed Cablevision (NYSE: CVC) to offer its Optimum subscribers a network-based RS-DVR. Attorneys for the broadcasters argue in the petition that the court would be able to issue an order to shutter Aereo without rendering Cablevision's product illegal.

"Functionally [of] the RS-DVR and Aereo are far apart. One service allows an individual cable subscriber to designate licensed programming for copying and have it played back later just to her. The other retransmits broadcast shows, live, to thousands of subscribers," attorneys for broadcasters wrote in the petition.

Aereo, which began delivering a package of local TV channels to New York City residents last March, continues to expand its platform to other markets. It announced in January that it would expand this year to Chicago, Philadelphia and 20 other cities.

For more:
paidContent has this story

Commentary: Could Dyle save broadcasters from Aereo?

Related articles:
Broadcasters lose bid to shutter Aereo
Moonves: CBS exploring cable-only distribution to thwart Aereo
Carey: Fox mulling pay TV move if Aereo allowed to continue

Read more about: Nbc
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4. Cable customer care vendor Convergys hiring 1,000 CSRs

By Steve Donohue Comment | Forward | Twitter | Facebook | LinkedIn

Convergys Corp., which handles outsourced customer service calls from several cable MSOs, said it plans to hire 60 full-time customer service representatives within the next 60 days.

While Convergys didn't name the companies that the CSRs will handle calls for, the company and its parent have deals with several U.S. pay TV providers and telecom companies, including Dish Network (Nasdaq: DISH), Cox Communications, Suddenlink, RCN and Verizon (NYSE: VZ).

Cincinnati-based Convergys said in Monday's announcement that it will give some of the CSRs it hires the option of working at home.

For more:
- see the release

Related articles:
Comcast hiring 425 to staff new Pennsylvania call center
AT&T to automatically credit bills of U-verse subscribers impacted by outage

Read more about: Verizon, AT&T
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5. DirecTV shoots original drama series 'Full Circle' for Audience Network

By Steve Donohue Comment | Forward | Twitter | Facebook | LinkedIn

DirecTV (Nasdaq: DTV) is stepping up its investment in original programming, announcing that it'll begin shooting an original drama series called Full Circle this summer at its broadcasting center in Los Angeles.

The satellite TV provider said it will premiere Full Circle this fall on Audience Network, the DirecTV channel formerly known as The 101 Network. Momentum TV is producing the series that DirecTV said will explore "the nature of human contact and true togetherness in our current technology-driven world." Fremantle Media International will distribute the show overseas, the company said.

Earlier this month, DirecTV premiered original series Rogue on Audience Network. The Los Angeles Times described the program in a review as a "wreck of a crime drama." DirecTV also struck a deal in 2010 with Sony Pictures Television to resurrect Damages after FX decided to drop the series.

For more:
- see the release

Related articles:
DirecTV streams Audience Network to iPad; pushes programmers for mobile video rights
DirecTV begins 'Rogue' production; Time Warner Cable hits 1M Facebook fans
DirecTV sets 'Damages' premiere; Shazam teams with ITV

Read more about: Directv, Audience Network
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Also Noted

SPOTLIGHT ON... Verizon to kick off Q1 2012 cable earnings

Verizon is scheduled to report first-quarter earnings tomorrow, and AT&T will detail its U-verse performance during the first quarter on Friday. Check out the FierceCable Q1 earnings special report to track the performance of all of the public pay TV distributors, technology vendors, programmers and online video players. Read more

Cable industry news from across the Web:

> Arris said that it closed its acquisition of Motorola Mobility. News release

> Digital Development Group said that Charlie Sheen invested in the company, which develops over-the-top video programming. News release

> Comcast added movies from the 12th Annual Tribeca Film Festival to its Xfinity On Demand programming lineup. News release

> blinkx named former Rovi executive Trent Wheeler SVP of Product. News release

Telecom News

> Sprint has begun offering its large business customers a new bundled service package that includes managed networking, MPLS transport, and CPE that it says will provide greater simplicity and better visibility into their networks. Article'

Online Video News

> For whatever reason, online video ads are being watched pretty thoroughly nowadays, with almost half of all viewers watching the entire ad, according to data compiled by media ad production company Celtra and reported by Rapid TV News. Article

And finally... EchoStar's Sling Media subsidiary is pitching its Slingbox place-shifting device to shoppers looking for gifts for Father's Day and graduation season. News release


Events


* Post listing: Click here.
* General ad info: Click here.

> Competitive Carriers Global Expo - April 17-19 - New Orleans

CCA is the premier trade show and conference for the competitive mobile ecosystem and brings together decision-makers for networking, learning and sharing best practices. CCA is the nation's leading association for competitive wireless providers. To register www.ccaevents.org.

> Fierce Innovation Awards 2012 Live Announcement of this Year's Winners - Now Available On-Demand

Please join Jason Nelson, Publisher of FierceWireless, FierceTelecom, and FierceCable as we announce the winners of the Fierce Innovation Awards 2012. Click here to RSVP today.



Marketplace


* Post listing: Click here.
* General ad info: Click here.

> eBook: Smarter Service: The Contract Center of the Future

This eBook explores the challenges facing traditional contact centers and the benefits of deploying the contact center of the future. You'll find links to further resources on the final page. Download today.

> eBook: How to Get a Return on Knowledge in a Big Data World

Learn how to get put your organization's collective knowledge in the hands of your service reps using advanced enterprise search technology - and watch your service performance improve and customer satisfaction soar. Download Now For Free!

> Whitepaper: VoLTE: Why, When and How?

This whitepaper will argue that VoLTE creates a significant opportunity for operators, but warns that the evolution from existing voice services will place before them a number of serious challenges. Read More.

> Research: How to Unlock Knowledge from Big, Unstructured Data to Improve Customer Service

Learn how to unlock knowledge trapped in silos and systems and read how advanced enterprise search technology can put your organization's collective knowledge in the hands of your service reps. Watch your service performance improve and customer satisfaction soar. Download Now!

> eBook: Advanced Advertising Revenue Set to Soar

Despite expanding advertising options, cable spots still remain the most popular. This eBook explores the growth and potential of new ad platforms, citing specific real-world examples. Download for free today.

> Whitepaper: Cisco Small Cell Solution: Reduce Costs, Improve Coverage

Address the challenge of mobile service coverage and expand network capacity with the Cisco Licensed Small Cell Solution. Using small cells, service providers extend voice and data services to mobile subscribers while offloading traffic. Read this whitepaper today.



Jobs


* Post listing: Click here.
* General ad info: Click here.

> Instructional Developer II - Denver, CO - Cricket Communications

Cricket Communications, a subsidiary of Leap Wireless, is the pioneer and leader in delivering innovative value-rich prepaid wireless with no long-term contracts. Responsibilities include developing eLearning content and managing all training rollouts. 5 years' experience in eLearning and training content development required. Telecommunications experience preferred...Learn More.

> Need a job? Need to hire? Visit FierceWirelessJobs

Announcing FierceWirelessJobs, the new FierceMarkets careers site. Find the perfect job or post your openings at http://www.fiercewireless.com/jobs.

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