Solving Your DSM Funding Problems - Get the e-book now.

This week's FierceEnergy is brought to you by NTC.

Introduced by NTC, an award-winning content provider that works with power companies across the United States, "7 Strategies to Power Up Your CFO's Support - How to Get Money for Your DSM Program," will unlock the secrets to securing the funding you need from the decision-makers at your utility. This free e-book can help you build a persuasive business case to capture your budget manager's attention and build funding support for your consumer engagement tactics. Within its pages, you'll discover best practices in corporate marketing strategies from inside and outside the utility industry. Focusing on demand response and energy efficiency, the concepts in the e-book can be applied to any utility program that reaches out to a consumer. The e-book's objective: Help you establish a solid business case that will capture your CFO's attention and mobilize funding support for your DSM programs.

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