| | | This week's sponsor is Acronis. |  | Uniting Content and the Mobile Device
Mobile devices can't do everything, and the size and computing power of laptops and desktops still lock in their place within the working lives of the vast majority. So the future of the mobile device is to become both an extension of and complementary to the original computing platform. Download this whitepaper now to learn more! | | | 
| Today's Top Stories HTC produces the three most popular Android smartphones vulnerable to the Heartbleed bug--the HTC Evo, One S and One X--according to data compiled by security firm Lookout from 100,000 Heartbleed Detector users. As FierceMobileIT reported last week, there could be as many as 50 million Android smartphones vulnerable to the Heartbleed flaw, which could enable an attacker to steal passwords, personal messages and other sensitive data out of the device's memory. Most of the vulnerable smartphones are running Android 4.1.1 (JellyBean), but some are running 4.22, explains Lookout in a SlideShare presentation. In addition to the HTC smartphones, the Motorola AR TIX HD is one of the most vulnerable devices Lookout estimates that 3.4 percent of Android users in the U.S. are running OpenSSL versions vulnerable to Heartbleed. The security firm explains that Android smartphones are vulnerable through "reverse" Heartbleed. "Most people are talking about Heartbleed, where a malicious client steals data from a vulnerable server. But it works in reverse as well. A malicious server could steal data from a vulnerable client, such as your Android phone." The security firm explains that iOS devices are not vulnerable to Heartbleed because Apple does not ship iOS with OpenSSL. Chris Nerney with CiteWorld blames the high number of devices susceptible to the security flaw on the "disastrously slow" Android update process. Users running the vulnerable Jelly Bean operating system "must rely on an Android partner distribution system that has upgraded KitKat at the scorching pace of 1% of devices per month. It's a terribly inefficient system that not only frustrates and confuses users, but makes IT professionals leery of supporting Android and its seemingly infinite versions." Nerney adds: "Both hardware manufacturers such as Samsung and HTC and major carriers stand between Android updates and users. Any new version of Android must run a gauntlet of customization by handset makers and telcos before being distributed to users, a process that can take months." This might explain why HTC smartphones are the most vulnerable to Heartbleed, according to the Lookout data.
For more:
- read the Lookout blog
- check out Nerney's CiteWorld article
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| This week's sponsor is ProofPoint. |  | The last few years have seen a dramatic increase in the use of email as a vehicle for cyberattacks on organizations and large corporations. Recently, Proofpoint researchers identified a new class of sophisticated and effective, large-scale phishing attack dubbed "longline" phishing attacks. Download this whitepaper to learn about the unique characteristics of these attacks, how they are carried out, and the alarming effectiveness they have. Download today! |
Facebook is planning to launch a mobile ad network this month, Re/code reports. To leverage its vast database of user data, Facebook intends to pitch the ad network to publishers and developers at its "F8" developer conference held in San Francisco at the end of April. More than half of Facebook's ad revenue, which totaled $1.24 billion in the fourth quarter of 2013, came from mobile ads. Facebook and Google accounted for a majority of mobile ad market growth last year. The two firms saw net mobile ad revenues increase by $6.92 billion, or 75.2 percent of the additional $9.2 billion that went toward mobile last year, according to the latest stats from e-Marketer "In the past, Facebook stayed away from building out an ad network because it was busy trying to sell ads on its own Web site ... now it can make money from its billion-plus users even when they're not on Facebook's own properties," says Re/code. In January, Facebook said it was trying out ways to sell ads on other firms' apps, "like a mobile ad network," Re/code explains. Facebook will be competing with Google's AdMob mobile ad network, Twitter, which is linking its MoPub ad network to its ad buying platform, and smaller players such as Millennial Media. In 2012, Facebook CEO Mark Zuckerberg undertook a major overhaul of the social networks mobile efforts with a goal of making the firm into a "mobile first" company. The latest mobile move is Facebook's efforts to offer users a mobile payments option. The firm is expected to get an e-money license in Ireland soon that would enable users to exchange money on the social networking site, according to Ovum mobile payment expert Eden Zoller. Mobile payments are "gaining good traction with consumers, particularly in emerging markets where Facebook has ambitions to be the prime platform from which people access, and interact with Internet services," explains Zoller.
For more:
- read the Re/code report
- check out the e-Marketer stats
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LinkedIn is expanding its mobile app portfolio to meet the demands of increasing mobile traffic to its site, which is expected to make up a majority of its visitors by the end of the year. "We know mobile is critical. Later this year, we are going to hit our mobile moment, where mobile accounts for more than 50 percent of all global traffic," writes Deep Nishar, senior vice president for products and user experience at LinkedIn, in a blog. A majority of LinkedIn members in Costa Rica, Malaysia, Singapore, Sweden, the UAE and the U.K. already access the LinkedIn site using their mobile devices, relates Nishar. LinkedIn just launched a new SlideShare mobile app and redesigned mobile web experience. It is also working on mobile partnerships with Apple, Nokia, Samsung and other mobile vendors. The professional social networking site reached 300 million members last week, Nishar announced. To take advantage of mobility, LinkedIn includes a training program that requires all engineers to take week-long iOS, Android and HTML 5 training courses, explains Mashable. "The primary purpose of that is to just enable a larger and larger portion of our engineering workforce to be able to be mobile-enabled," Kiran Prasad, the senior director of mobile engineering at LinkedIn, tells Mashable. About a quarter of LinkedIn's engineers have completed the training, he adds.
For more:
- read Nishar's blog
- check out the Mashable article
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| Also Noted >> Nike fires majority of FuelBand staff, puts wearable device projects on hold Nike is laying off a majority of its FuelBand fitness tracker team and stopping production of the wearable sports device, CNET reports. The company is dismissing between 70 percent and 80 percent of its FuelBand hardware team, which is part of the larger digital sport division. Nike has put all hardware projects in the division, which also makes Nike sportswatches, on hold, the report relates citing anonymous sources. Read more [More on FuelBand: Wearable technology--what's right for your workplace? | 'Robust selection' of apps will be key to enterprise adoption of smart wearables, says IDC] >> Slow responsive website loading degrades mobile performance Only 21 percent of 155 responsive websites load in four seconds or less, delays which significantly impact mobile performance, according to an analysis by Trilibis cited in a Mobile Marketer article. For responsive design sites, "the same codebase and associated images are sent to all devices from PCs to mobile phones. It is best to optimize images for mobile devices at the server level, which delivers lighter pages, faster load times and a better user experience," says Ted Verani, senior vice president of sales and marketing at Trilibis. Read more [More on responsive design: Marketers need to adopt mobile-unique approach to mobile ads | E-tailers opting for dedicated mobile sites rather than responsive design] >> PayPal Mobile tops Amazon Payments and Apple's iTunes in mobile payment method Increasing consumer use of mobile payments is slowing, according to a consumer payments survey conducted by IDC. Around 37.2 percent of respondents reported using a mobile payment method of some kind, a relatively modest gain over IDC's previous survey. PayPal Mobile was used by 58.6 percent of respondents, ahead of both Amazon Payments and Apple's iTunes, which remained at around 40 percent combined. Read more [More on mobile payments: Facebook's mobile payments move | Mobile payments to top $500B this year] >> Connected trucks making the grade Trucks with in-vehicle communications and connectivity are gaining traction, says Frost & Sullivan. Connected trucks enhance vehicle uptime, driver satisfaction, fleet efficiency and safety. "This year will see a rising proliferation and offering of prognostics solutions that reduce vehicle down time and enhance mobile resource productivity," the research firm predicts. Read more [More on telematics: Fleetmatics leverages mobility with new cloud-based field worker platform | Transportation firms adopt mobile apps to reduce cost, increase productivity] >> Wireless network security market to top $15B by 2019 The wireless network security market is forecast by Markets and Markets to reach $15.6 billion by 2019, up from $8.5 billion this year. The market includes firewalls, intrusion prevention/detection systems, encryption, identity and access management, unified threat management and other products. "Rise of wireless networks in enterprises and increase in adoption of mobile devices at workplaces are the primary factors driving the growth for this market," says the market research firm. Read more [More on wireless network security: Survey reveals many BYOD workers don't care about company policies | Google Glass vulnerable to Wi-Fi attacks, says Symantec] 5 new business wireless technologies
>> 5 New Wireless Technologies for Today's Business (CIO) Tech industry wants more Wi-Fi spectrum
>> Tech industry pushing FCC for more Wi-Fi airwaves in 2015 spectrum auction (The Hill) AT&T ups data caps
>> AT&T Ups Data Caps, Adds Tethering for GoPhone Customers (Wireless Week) Beer brands dive into mobile video
>> Why beer brands pour on mobile video for narrative storytelling (Mobile Marketer) Tablets at work and play
>> Tablets at work and play: Consider the weight (ZDNet) Social Scan:  Great article recognizing IT's strategic importance is growing and insights to help seize the moment. http://t.co/aSOsZvQRUV
Microsoft kicks off sales of lower-priced Office subscription in bid for iPad dollars http://t.co/KeQIc1gFaN via @computerworld "@pcworld: Nokia's phone business will become Microsoft's on April 25. http://t.co/fEvAKtSPkq by @BradChacos pic.twitter.com/6FH52nJWkX" #CIO And finally... Apple cleans up its carbon-spewing ways (Wired) | Webinars > Enterprise Messaging: Powering Customer Engagement through Mobile Messaging - Tuesday, April 29, 12pm ET/ 9am PT In this webinar, Pamela Clark-Dickson, Senior Analyst at Informa Telecoms & Media; and John Puma Vice President of Product Management at Infinite Convergence Solutions will provide insight into the evolution and future of mobile messaging, and present case studies on how organizations have harnessed the power of mobile messaging to support customer business strategies. Register Today! 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