The best crowdsourced social media campaigns

May 5, 2014 Issue Subscribe | View online The best crowdsourced social media campaigns By Drew Hubbard At its best, social media is a true collaboration. Here are the brands that obviously get it. How to get shoppers to stick with your brand By Rachel Serpa In a world where consumers are confronted with thousands of options each day, it's not always easy convincing them to keep coming back to you. Here's how to build the bond. "Freakonomics" author urges marketers to think like freaks By iMedia Editors At Unify Tech in New York City, iMedia spoke exclusively with "Freakonomics" co-author Stephen J. Dubner. Here's his unique advice for solving problems in a drastically more productive way. SPONSOR CONTENT The evolution of programmatic By Jonathan Slavin Programmatic today is very much in a state of evolution, but one thing is certain: It isn't going anywhere. Here's the background you need to prepare for the future.   Blog Posts A sudden wash of watercolor in marketing By Aileen Kendle Watercolor-inspired designs are on the rise. Although the medium has been widely used in marketing over the decades, and has popped... iMedia on location: Unify Tech '14 By Bethany Simpson Remember when one of the biggest challenges we had to figure out was mobile? Those were the days. The rise of the multi-device... To the entrepreneurs: Take your idea to the world By Ritesh Bisoi The mind of an entrepreneur focuses on changing the game and taking risks to create opportunities. What is it that ignites the... PR And Social Media Advice For Startups: Think Small To Get Big By David Murdico I know this may be an unpopular reality, but very few startups go from zero to TechCrunch in 30 days. I know your new idea is going... Hulu's 2014 NewFront Kills By Katharine Panessidi In my opinion, Hulu's NewFront was a huge success. From comedians, actors, and musicians taking the stage, to head of ad sales Peter... 5 Ways to Convince Your CEO to Embrace Scientific Marketing By Glenn Pingul You're pumped. It's time to go in a different direction. It's time to redefine your company's marketing approach. You're ready and... 7 Brands generating more engagement on Instagram than on Facebook By Doug Schumacher We recently launched a new data view at Zuum: The Social Engagement Leaderboard. It ranks the volume of engagement for a set of... Cover Stories 3 agencies that went rogue Multi-cultural marketing: Powerful insights and examples 5 unique social media campaigns you missed Real-time marketing fails from major brands The best social media campaigns from auto brands Full calendar >> iMedia Agency Summit May 4-7, 2014, Austin, TX View agenda iMedia Entertainment Summit June 3, 2014, Los Angeles, CA View agenda iMedia Commerce Summit June 23-25, 2014, Salt Lake City, UT View agenda Resource Connection Featured Presentations How to reclaim your reach in the Facebook news feed Here's how a brand can maximize its presence on Facebook. 10 tactics for effective attribution management This infographic shows how to avoid the common pitfalls of attribution. How augmented reality games can capture cinema audiences Here's a case study that showed results with augmented reality. See more >> Latest Jobs Junior Digital Sales Rep Online Marketing Manager - Paid Search Cross-Channel Marketing Manager Account Manager, Display Ad Sales Senior Marketing Coordinator More jobs >>

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