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2014/05/30

These things are costing you conversions

ConversionXL conversion newsletter
Your website is a mixed bag. It both enables and kills conversions. This newsletter brings you 2 blog posts that help you find and fix problems. 
3 things in this email: 

What if you discovered that only a measly 14% of your customers actually valued a relationship with you and your brand?

5 Popular eCommerce Trends That Might Be Costing You Conversions

From image carousels to social media logins, trends spread like wildfire in the eCommerce industry. But, have you ever stopped to question the business implications of following these trends?

Peep's thoughts for this week
Many years ago I read this story about a guy who went to a party at the Playboy mansion. He saw a well-known multimillionaire there, and used the chance to ask him for advice.

He asked something like "what's the best advice you can give someone to achieve success?" His reply: "young man, have a skill that people value."

The story stuck with me, and I've found this to be true again and again. In today's world, where the struggle for attention is harder than ever before, and advertising costs through the roof - conversion optimization is in ever higher demand.

But there's a problem - there's way more demand than there is supply of qualified optimizers, people who actually know what they're doing (mediocre people are a dime a dozen).

When you master the art and science of CRO, you can be one of these people that is in high-demand, highly skilled and highly compensated. 

That's why I created the ConversionXL Conversion Course

The process and methodology I use with every Client of mine, the techniques to extract insights from the data, it's all there in my conversion course. I'm not holding anything back. Everything I know, is there. 

I can't give you hands-on experience, but I can teach you a methodology that works. You get the experience yourself by just executing it. You'll love the results, and see that it works.

You will save years of trial and error. You don't need to discover the wheel, it's already been invented.

I know this course is not cheap. But lets look at the big picture. You will gain a skill that's in high demand. And I will teach you what I've learned about telling the world about it too (so you can land clients, find work etc).

The skills you will learn will make you and your business(es) money for years to come.

As the millionaire at that party said, have a skill that people value. And having CRO skills today is one of those rare moments in time when you can be in the right place in the right time doing the right thing.

Enrollment to my conversion course ends tomorrow. Join now. 
Follow me on Twitter: @peeplaja
ConversionXL, 321 N Pine, San Antonio, Texas 78202, United States
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