[Email Benchmarks] Best practices for holiday planning

A year in review: best practices for holiday season planning Foward to a friend    |   View online Topic Email Marketing Compass: A Year in Review – Best Practices for Holiday Planning Takeaways Key metrics, implications, and best practices for holiday campaigns READ NOW » Hello Indiana, With summer winding down, it's time to start ramping up for the most lucrative season of the year – the holidays. Over the past five quarters, Yesmail analyzed email metrics to identify key industry trends and strategies to help marketers reach the increasingly selective subscribers this holiday season. Download the report to learn revealing insights, including: How the 9% increase in email volume contributes to contrasting trends in email opens and clicks Why triggered campaigns achieve 2.5 times higher open rates than business-as-usual campaigns How marketers should approach Android users since 1/3 of all mobile events now happen on Android devices DOWNLOAD NOW » PRODUCTS    //    SERVICES    //    NEWS    //    BLOG © 2014 Yesmail Interactive. All rights reserved. 421 SW Sixth Avenue, Suite 400, Portland, OR 97204 United States of America View our privacy policy. To unsubscribe, please click here. Having trouble unsubscribing? Hit reply to this message with "unsubscribe" in the subject line to be removed from our database. 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