10 great gift ideas for the marketers in your life

December 8, 2014 Issue Subscribe | View online 10 great gift ideas for the marketers in your life By Drew Hubbard If you're going to spend money on holiday presents for colleagues, why not be memorable? Kick off your gift brainstorm with this guide, and add a few of the items to your own wish list. 5 simple strategies to build a brand in an emerging market By Bret Donovan Developing markets are an extremely tough base to establish a brand in, but that doesn't mean it's impossible. Check out these approaches to win over a new space. 4 ways to capture holiday shoppers with interactive video By Ashley Eckel Whether you've already started or you're scraping together a last-minute promotion, there's still time to snag holiday consumers. Follow these steps for a festive campaign. Blog Posts #Ubergate Makes Plain That Privacy Cannot Be a Passing Thought for Start-Ups By Fernando Bohorquez Jr. The long-brewing behind-the-scenes tensions of privacy, big data, and mobile recently came to a head... 5 Explainer Videos To Demonstrate How To Get It Right By Frank Gothmann You have probably seen a few explainer videos go viral on Facebook. One I can immediately think of is the video from... Dissecting The Reasons Behind Unsuccessful Email Marketing Campaigns By Ian Mcgrath Email marketing can often be a tough nut to crack. This is because there are multiple factors that determine the success of a... If You Haven't Planned for 2015 Digital Marketing, You're Already Too Late By Erik Huberman In 2014, we've witnessed digital marketing spending average one quarter of marketing spend, and Gartners recent Digital Marketing... The death in organic reach and why fans still matter By John Bohan It is no surprise that organic reach continues to drop. Social@Oglivy measured that Facebook's organic reach dropped from 16... Using Social Media Marketing To Help A Social Cause By Morgan Sims Social media sometimes can be forgotten when raising money but within the past year there have been charities and causes that have... Say good-bye to last click attribution By John Tegner Attribution has long been a sticky subject for marketers. In order to demonstrate accurately and transparently that they are... Cover Stories 10 epic marketing fails of 2014 5 new consumer behaviors that scare marketers -- but shouldn't 6 marketing lessons from killer Kickstarter campaigns 10 words that defined marketing in 2014 The 5 most dangerous job titles in marketing Full calendar >> iMedia Agency Summit Dec 7-10, 2014, Bonita Springs, FL View agenda iMedia Brand Summit Feb 22-25, 2015, Amelia Island, FL View agenda iMedia Commerce Summit April 12-14, 2015, Minneapolis, MN View agenda Resource Connection Featured Presentations The benefits of corporate video production This infographic shows why it pays to hire an expert for your company's video needs. How augmented reality games can capture cinema audiences Here's a case study that showed results with augmented reality. An analysis of Internet Retailer's top 100 companies This report shows how leading e-retailers manage their digital marketing technologies. See more >> Latest Jobs Customer Success Manager More jobs >>

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