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2014/12/08

Marketing Managed Cloud Services Without Saying "Cloud"

Business Solutions Newsletter | December 08, 2014 | View web version here.
Business Solutions
 

In This Issue:

3 Lies Break-Fix VARs Tell Themselves About Managed Services
If you read Business Solutions magazine, you might get the impression that nearly every IT services provider is selling managed services, experiencing year-over-year double-digit growth, and anyone that's not doing this is the exception to the rule. A closer look at the IT channel, however, reveals that these success stories and examples are the exception.
Featured Articles
Win Over Retailers With A Cloud-Based POS Solution
A retail POS VAR and MSP (managed services provider) wins a $30,000 subscription-based POS and managed services install with a specialty retailer that includes recurring revenue and upsell opportunities.
The Essential Guide To Selling Managed Endpoint Protection
Read an MSP's handbook for building recurring revenue through managed endpoint protection.
5 Ways Great MSPs Automate Business
When we talk to managed service providers, both big and small, new or mature, the question of automation often comes up. All MSPs want to run their companies efficiently, and automation frees up time spent on repetitive tasks so they can focus on growing their businesses.
Best-In-Class MSPs Bank On Business Gains And Relationships
Technical innovation is changing how businesses work and how we sell.
The Managed Network Services Business Case
How MFP companies are building recurring revenue and increasing profits through managed network services.
2014 Managed Services Pricing Guide: Industry Best Practices
Managed services continues to be a high-growth market with many MSPs rapidly acquiring new customers, managing new devices, and building recurring revenue. The reason for this growth is the reliance of SMBs on their IT infrastructure without the IT budgets to justify staffing their own technicians.
Marketing Managed Cloud Services Without Saying "Cloud"
Learn why successful MSPs keep the focus on the value of managed services when selling a managed cloud offering.
An MSP Uses RMM To "Exorcise" A Law Firm's Server Room
An RMM (remote monitoring and management) tool solves a law firm's unexplained server problem and earns this MSP a recurring revenue contract with multiple upsell opportunities.
Webinar
Anti-Virus Is Dead. Long Live Managed Endpoint Security
  If security isn't already a big part of your managed services value proposition, it's time to make it central. Headlines like the Target data breach have made your customers hyper-aware of the threats. The risk of downtime, data loss and negative market reputation is real to end user companies. But antivirus software is no longer enough. Indeed, security vendors themselves have said signature-based antivirus is dead. Join us for a frank discussion of today's threats and how endpoint security can protect your customers against them.
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