10 ways marketers can seem smarter than they are

February 2, 2015 Issue Subscribe | View online 10 ways marketers can seem smarter than they are By Drew Hubbard Need to project competence and confidence even though you're feeling less than certain? Employ these tricks when you need to impress people despite being outside your comfort zone. 14 good reasons to start your own business By iMedia Editors If you're seeking a reason to create a new brand or venture, look no further. Check out these testimonials from those who took the leap. The 5 basic genres of content marketing you need to know With George Potts What type of content strategy is best suited for your brand? Discover the most common approaches and pick the one that makes the most sense. Blog Posts Report: Fashion Events & Social Media: 4 Campaigns Analyzed By Doug Schumacher How does a fashion brand leverage a major industry event? This report analyzes the content strategies and tactics of four major... Big game viewers flock to social to engage with brands [Infographic] By Katie Perry The Super Bowl is one of the biggest days of the year for brands, and one of the most-anticipated cultural moments of the year for... Maybe You Deserve This Match By Neal Leavitt A number of years ago I was retained to provide marketing communications services for a San Diego-based dating site. Good concept... Technology Drives Designs of Commercial Vehicles of the Future By Anna Johansson People are increasingly familiar with green housing, fuel-efficient personal vehicles, and innovative gadgets. In the background,... Cover Stories 3 ways to find the right audience data The NFL teams with the best marketing this season 3 hot email companies you should follow 12 of the best brand partnerships 21 profound quotes that will change the way you market Full calendar >> iMedia Brand Summit Feb 22-25, 2015, Amelia Island, FL View agenda iMedia Commerce Summit April 12-14, 2015, Minneapolis, MN View agenda iMedia Agency Summit May 2-6, 2015, Rancho Palos Verdes, CA View agenda Resource Connection Featured Presentations How to measure success in the digital space The problem today's consumer is facing is figuring out the proper usage of an array of digital platform options. The marketer's guide to video in automated marketing Marketing automation and video marketing are becoming an integral part of the modern marketer's toolkit. Mobile gaming for brands Consumers want engaging and rewarding app experiences when it comes to mobile gaming. See more >> Latest Jobs Director or Sr Director of Ad Product Associate Director, Paid Search Media Sr. Leader - Social Activation and Analytics Manager, Strategic Sourcing Marketing & Advertising Digital Media Planner More jobs >>

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