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2015/08/13

7 warning signs that a prospect is just wasting your time

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7 warning signs that a prospect is just wasting your time

cover-story

By Drew Hubbard

It can be tempting to snatch up every potential project that comes your way, but not every partnership is a fruitful one. Avoid working with clients who demonstrate the following. 

How brands can securely grow their first-party data

By Natalie Mazer

The biggest challenge for online marketers today is the lack of thorough knowledge of their consumers once they leave the brand's sites. Here's how you can tackle this issue with the right kind of data.

Marketers can find healthy success with the wellness trend

By Jennalee Reiff

By learning from these greenwashing mistakes, marketers can make the most of the wellness movement for brands.

Blog Posts

Pet Food Social Media Campaign #becausebacon Analyzed

By Doug Schumacher

The Beggin' pet food brand has recently launched a new social media campaign around the hashtag #becausebacon. The Subject Analyzer...

Can Technology Help Solve California's Drought?

By Neal Leavitt

On April 1st, California Gov. Jerry Brown issued an executive order mandating a substantial reduction in urban water consumption...

Cover Stories
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