Path to Maximize the Shopper Experience | Captivate the Impulse Buyer | Insights to Global Ecommerce Risks

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Ecommerce Gets More Mobile Savvy Google’s Mobilegeddon came and went, and hardly a merchant was scathed. That’s because the writing on the wall was there for merchants well before Google’s change in algorithm: Merchants learned during the 2014 holiday season, it’s that mobile mattered more than ever. Why "Everyone Wins" when Issuers and Merchants Collaborate Chargebacks may not literally cost an arm and a leg, but they DO have a crippling effect on Issuers and merchants alike. See how you can prevent chargebacks faster and avoid costly penalties by collaborating with Issuers to resolve disputes. Data-Driven Retail: The Path to Maximize the Shopper Experience This report explores the challenges retailers face in harnessing data and analytics to better meet customer expectations across all interaction channels. It also provides an overview of the three core building blocks retailers must establish and nurture in order to maximize their performance through the effective use of data. Insights Into Global Ecommerce Risks Forrester Research recently commissioned a study on behalf of Digital River of finance professionals from more than 130 global consumer brand manufacturers and digital service providers. The goal: to find out what keeps them up at night related to their global ecommerce channel. The State of the Catalog is Healthy Merchants continue to recognize the value of the printed catalog in today's digital world. For many it's also an opportunity to tell a story and provide helpful tips to the consumer. See what industry experts say about the state of the catalog. Capturing and Captivating the Impulse Buyer Wouldn't you like to have impulse buyers shop from your ecommerce site? You can increase those chances by enhancing and optimizing the information on your product pages, offering in-store pickup, and using buy buttons in social media channels.

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