| Topic | | Q2 Benchmark Report: The Rise of Email
in 2015 | | Takeaways | | Key digital marketing trends and case studies from Marriott Rewards and Lands' End |
|  | | Hi Indiana,
Trends from 2015 have shown that email is NOT dead and challenged other commonly-held ideas about the marketing channel. In fact, communication strategies informed by these trends have yielded: - Three times the monthly revenue per message for Marriott Rewards
- A 25% increase in CTO for Lands' End
- A 70% boost in unique clicks for a major supermarket chain
Download the full report to see how savvy brands have applied our findings to stay ahead of the email marketing curve.
| |  | GET TO KNOW US
As a Marketing Strategist, I help our Marketing team identify opportunities and challenges and then develop a plan to meet our objectives. But most importantly, I ensure we let data guide our decisions by consistently measuring and analyzing results. I love implementing new ideas, especially with the talented and creative team I have here at Yesmail!
Dan Speers,
Marketing Strategist | | | | |
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