Why influencers ignore your pitch -- and what you can do about it

September 8, 2015 Issue Subscribe | View online Why influencers ignore your pitch -- and what you can do about it By Babette Pepaj Influencers are an important link between you and your customers. Improve your odds of connecting with them by considering these tips. It's time for a truly transparent programmatic marketplace By Rael Cline The uncertainty in the marketplace is hurting all sides of programmatic. This is why transparency is the answer. Prioritize mobile friendliness to drive omni-channel results By Laura Scott The time has come to focus on mobile optimization. Learn how a better mobile experience can increase conversions. Blog Posts The Repeat: Aol. & Millennial Media By Jordan Greene In AOL's acquisition of Millennial Media, what looks to be a bold move to finally getting into mobile advertising effectively, may... Will An End to Ad Fraud Mean Bigger Budgets? By Roy de Souza As buyers begin to demand better metrics on both ad fraud and viewability from publishers, the definition of how to... Cover Stories The 5 fastest ways to alienate online audiences 10 easy ways to get promoted at your agency 4 website landing page best practices 5 best music-brand partnerships 9 cliché Instagram posts to avoid Full calendar >> iMedia Brand Summit Sept 13-16, 2015, Coronado, CA Request invite iMedia Breakthrough Summit Oct 26-28, 2015, Austin, TX Request invite iMedia Agency Summit Dec 6-9, 2015, Scottsdale, AZ Request invite Resource Connection Featured Presentations How Kinetic Social can help brands with social marketing Kinetic's technology reflects how the modern marketer thinks and works. Discover how here. How to optimize your press release in 2015 Learn how you can increase your visibility and impact on the marketing funnel. The long view of customer experience Check out this discussion of customer engagement and what it means to build long-term customers. See more >> Latest Jobs Digital Solutions Product Lead Consumer Transparency & Engagement 106548 More jobs >>

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