Why Uber, Starbucks, Ariel India, HSBC and a host of others are becoming RECONCILIATION BRANDS

Why smart brands are becoming engines for social harmony and RECONCILIATION!

August Trend Briefing | RECONCILIATION BRANDS         Hi Indiana, An epic refugee crisis. The rise of local demagogues. Economic collapse in Latin America. We certainly live in 'interesting times'. One consequence for the billions who now see the world through the lens of 24/7 consumerism? They're looking to brands to take sincere and meaningful action to heal divisions, fight injustice and promote social harmony! In this free Trend Briefing see why your brand should: Run a RECONCILIATION CAMPAIGN that spreads a powerful message of social justice Offer ACTIVE RECONCILIATION by taking effective action against a shared social problem Bring your customers together and let them win at FACE-TO-FACE RECONCILIATION Featuring brands including Uber Brazil, Smirnoff, Ariel India, Bagley, Shea Moisture, HSBC UAE, Starbucks and more!             JUST ANNOUNCED: Speakers from Google, Patagonia, Leo Burnett, MasterCard & more!              Get ahead of the game with an exclusive showcase of 2017's key trends! And hear how the world's most innovative organizations are already working with those trends to overcome today's biggest business challenges - straight from those setting the agenda. With 750+ tickets already gone, these events will sell out! Don't miss your chance to spend the day with hundreds of other trend professionals at one of our upcoming Consumer Trend Events!               As always, we'd love to hear if you have any comments, questions, suggestions or spottings. Otherwise, good luck with launching your next wave of trend-driven innovations!   Regards,   David Mattin Global Head of Trends & Insights david@trendwatching.com           DO MORE WITH TRENDWATCHING                 TW:FREE         TW:BOOK           TW:PREMIUM       TW:IN             TW:LIVE         TW:BLOG       TrendWatching   19 - 20 Great Sutton Street    London,  Greater London   EC1V 0DR   United Kingdom You received this email because you are subscribed to TW:Free | Trend Briefings from TrendWatching. Update your email preferences to choose the types of emails you receive.  Unsubscribe from all future emails